By Allison Watkinson TLL Reporter IPlayCo has signed a licensing partnership with Rovio Entertainment for a new line of Angry Birds-themed experiential attractions. Angry Birds is a global entertainment brand which first launched in 2009 as a popular mobile game. Using its initial success, the brand expanded to include a wide range of licensed consumer products, … [Read more...] about iPlayCo Signs Deal For Angry Birds Experiential Attractions
Rovio licensing
Rovio and SCG Open World’s First Angry Birds Cafe
By Allison Watkinson TLL Reporter SCG America has partnered with Rovio Entertainment to launch an Angry Birds-themed retail café in the recently-opened Tangram development. The Tangram complex where the Angry Birds café is located was created as a joint development project between SCG America and F&T Group. Designed as a mixed-use destination, Tangram includes … [Read more...] about Rovio and SCG Open World’s First Angry Birds Cafe
Video Gaming: Mercedes-Benz Adds Angry Birds for Playful Passengers
By Allison Watkinson TLL Reporter Rovio Entertainment has partnered with Mercedes-Benz to bring the Angry Birds game to the new Mercedes-Benz E-Class model. The new partnership will make the Angry Birds game available on the dashboard touchscreen of the Mercedes-Benz E-Class sedan through the automotive App Store, Faurecia Aptoide. The dashboard touchscreen in the new … [Read more...] about Video Gaming: Mercedes-Benz Adds Angry Birds for Playful Passengers
Angry Birds Release Headphones For Happy Children
By Allison Watkinson TLL Reporter The consumer technology brand PowerLocus has partnered with Rovio to launch a collection of childrens' headphones featuring the Angry Birds brand. The licensing deal between Rovio and PowerLocus was facilitated by Angry Birds’ global licensing agency, IMG. Rovio Entertainment is a global company that focuses on creating, developing … [Read more...] about Angry Birds Release Headphones For Happy Children
Angry Birds Get Rolling With Skateboard Deal
By Allison Watkinson TLL Reporter In a deal facilitated by IMG, Rovio Entertainment and Capsule Skateboards are launching a line of licensed Angry Birds skateboards. The licensing division of IMG represents the Angry Birds brand for Rovio Entertainment. The global agency provides independent licensing services such as strategic development, contract negotiation assistance, … [Read more...] about Angry Birds Get Rolling With Skateboard Deal
Licensing Deal Brings Angry Birds Up Close and Personal
By Allison Watkinson TLL Reporter Electric Gamebox has announced a licensing partnership with Rovio Entertainment to launch an interactive and high-tech Angry Birds game experience. Electric Gamebox delivers hyper-immersive games in interactive digital smart rooms known as Gameboxes. Each Gamebox features a range of cutting-edge technologies such as projection mapping, touch … [Read more...] about Licensing Deal Brings Angry Birds Up Close and Personal
Sustainable Licensing: Popeye and Angry Birds Partner to Clean Up The Oceans
Polluters better watch out, as Popeye the Sailorman has partnered with the Angry Birds for a tournament supporting ocean cleanup efforts. The partnership between Popeye rights holder King Features and Angry Birds developer Rovio Entertainment will see a tournament hosted to support The SeaCleaners, an ocean cleanup organization. Created in 2016 by Franco-Swiss skipper Yvan … [Read more...] about Sustainable Licensing: Popeye and Angry Birds Partner to Clean Up The Oceans
Video Game Licensing: Angry Birds CP Program to Launch With Netflix Series
By Allison Watkinson TLL Reporter Rovio Entertainment and IMG are launching an Angry Birds consumer products program for the upcoming Netflix series Angry Birds: Summer Madness. Rovio is working with CAKE Entertainment on the new series for release next month, and has partnered with sports and media licensing firm IMG for a global CP licensing program. “After more than a … [Read more...] about Video Game Licensing: Angry Birds CP Program to Launch With Netflix Series