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Toy companies

Who’s News: Spin Master Appoints Jonathan Roiter to its Executive Team

April 25, 2025

By Allison Watkinson TLL Reporter Spin Master has selected Jonathan Roiter to serve as the company's new executive vice president and chief financial officer. "As we continue to execute against our vision to create magical play experiences for kids and families around the world, we are excited to welcome Jonathan to Spin Master," said Spin Master CEO, Max Rangel. "Jonathan … [Read more...] about Who’s News: Spin Master Appoints Jonathan Roiter to its Executive Team

Who’s News: RMS USA Appoints Two Executives to Senior Leadership Team

April 14, 2025

By Allison Watkinson TLL Reporter RMS USA has appointed Heather Wilson as its first chief brand officer and named John Tomulonis as its VP of licensing. With over two decades working in the toy industry, Heather Wilson brings a wealth of knowledge and experience in engaging consumer attention and expanding brands. In her new role at RMS USA, she will focus on expanding the … [Read more...] about Who’s News: RMS USA Appoints Two Executives to Senior Leadership Team

Former Mattel Exec Launches New Global Toyco Wyncor

January 23, 2024

By Allison Watkinson TLL Reporter Former Mattel executive, Helena Perheentupa, has officially launched a new global toy company called Wyncor. Prior to her new position as COO of Wyncor, Perheentupa worked at high-profile companies such as ZAG Entertainment, Mattel Inc. and Procter & Gamble in a variety of executive licensing, marketing and management … [Read more...] about Former Mattel Exec Launches New Global Toyco Wyncor

Spin Master Completes $950 Million Purchase of Melissa and Doug

January 3, 2024

By Gary Symons TLL Editor in Chief Spin Master isn't going back to the future, but instead opted to go forward into the past, in its acquisition of US toy maker Melissa & Doug. The celebrated toyco is known for its focus on classic toys, such as crafts, pretend play, and the wooden toys that Melissa & Doug are famed for. In a world where the metaverse, video … [Read more...] about Spin Master Completes $950 Million Purchase of Melissa and Doug

Who’s News: PlayMonster Appoints New Chief Commercial Officer

December 1, 2023

By Allison Watkinson TLL Reporter PlayMonster has appointed former Mattel exec Brian Fitzharris as the company's new chief commercial officer. PlayMonster Group is an international company that specializes in manufacturing and marketing products such as toys, games, puzzles and more. “At PlayMonster, where our relentless commitment to growth and innovation propels us forward, … [Read more...] about Who’s News: PlayMonster Appoints New Chief Commercial Officer

Spin Master’s Billion Dollar Deal to Buy Melissa & Doug

October 11, 2023

By Gary Symons TLL Editor in Chief Spin Master has agreed to acquire Melissa & Doug in a move designed to bolster its presence in early childhood play. The Canadian toy and production company has grown to become one of the largest toy companies in the world, and this week offered $950 million to buy out US-based Melissa & Doug. Spin Master says the acquisition … [Read more...] about Spin Master’s Billion Dollar Deal to Buy Melissa & Doug

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