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TV Licensing: Hello Kitty Secures First Licensed Distribution Deals For New Show

June 6, 2022

By Allison Watkinson

TLL Reporter

Hello Kitty: Super Style, has secured its first pre-sales following a slate of licensing deals secured by the producers of the series.

The producers of Hello Kitty: Super Style include Watch Next, Monello, Maga Animation Studio and distributor Kids First.

Hello Kitty: Super Style is an original 3D animated children’s program based on Sanrio’s iconic Hello Kitty franchise.

In the upbeat and exciting new series, Hello Kitty stars as a member of the tight-knit community of Cherry Town. In each episode, Hello Kitty uses the power of her magical bow to activate a transformation, changing her outfit to be an explorer, a chef, a pop star and more to help her friends overcome their problems.

The TV show is commissioned and co-developed with Amazon Kids+. Kids First has signed pre-sale deals for the show with Tiny Pop in the UK, Discovery Kids for Latin America, RTS for Switzerland and Hop for Israel.

The series has been picked up by Canal+ and M6 in France in a licensing agreement signed by Monello and Watch Next, while Maga Animation Studio has secured a deal with RAI in Italy.

“Hello Kitty is a world famous brand loved by kids and their parents across generations,” said Audrey Brugère, Head of kids and foreign series at CANAL+. “Watch Next Media and Monello Productions have successfully respected the DNA of this pop culture icon while creating modern, creative and fun new graphics and stories. We are very excited to be part of this ambitious show!”

The children’s series is currently in production and will launch in late 2022.

Hello Kitty Hits the Road

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Filed Under: Editorial, Open Content, Children's Shows, Entertainment/Character, TLL, Recent Headlines, Other, Archive, Articles, Featured, TV Series, Entertainment Tagged With: Hello Kitty licensing, Hello Kitty Super Style, Sanrio licensing

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