By Allison Watkinson TLL Reporter Upper Deck has secured a multi-year license with TOP LEGENDS to produce currency-quality, value-note collectibles featuring Wayne Gretzky. Upper Deck is a global entertainment company that specializes in trading cards, memorabilia, collectibles, games, and online platforms based on sports and entertainment properties. The partnership … [Read more...] about Wayne Gretzky Scores With TOP LEGENDS Collectibles From Upper Deck
Bluey’s Road to ‘Global Domination’ A Proof of Concept for Doctor Who
By Gary Symons TLL Editor in Chief Not that many years ago the BBC was known outside the UK primarily as a purveyor of international news. Before streaming, there just wasn’t that much awareness in the US, for example, that the BBC is also one of the largest producers of top flight TV series and films. Ironically, it was a little kid’s show from Australia called Bluey, … [Read more...] about Bluey’s Road to ‘Global Domination’ A Proof of Concept for Doctor Who
Stan Lee Featured in New Comic-Con Museum Exhibit
By Allison Watkinson TLL Reporter Kartoon Studios has developed a Comic-Con Museum exhibit for Stan Lee as part of his centennial birthday celebration. The upcoming Comic-Con Museum exhibit called Excelsior! The Life and Legacy of Stan Lee is intended to follow Stan Lee's extensive career in the entertainment industry. The exhibit will include numerous rare comic … [Read more...] about Stan Lee Featured in New Comic-Con Museum Exhibit
Bulldog Secures New Licenses for Sesame Street in the UK
By Allison Watkinson TLL Reporter Bulldog Licensing has announced the release of two adult-oriented product ranges for the Sesame Street brand in the UK. The new licensed Sesame Street collections include an apparel and accessories line from TruffleShuffle and a line of patches and badges from Pawprint Family. "The strength of Sesame Street across a multitude of media … [Read more...] about Bulldog Secures New Licenses for Sesame Street in the UK
Mr. Potato Head: Haute Couture for a Hot Potato From Anya Hindmarch
By Allison Watkinson TLL Reporter Hasbro has partnered with the Anya Hindmarch fashion label for a licensed Mr. Potato Head capsule collection. Anya Hindmarch is a UK-based fashion label that specializes in creating luxury, organization-focused accessories using textured leather and other high-quality materials. “A true pop culture icon with fans across generations, … [Read more...] about Mr. Potato Head: Haute Couture for a Hot Potato From Anya Hindmarch
Catch the Hottest Licensing Trends With The Lightning Report
Trends at the Speed of Lightning: Brand Central and The Licensing Letter (TLL) Partner for New Trend Service The award-winning licensing agency Brand Central, and its trend intelligence division, Brand Central Insights, has come together with leading licensing publication The Licensing Letter for a new trend offering called the Lightning Report. Arriving as a monthly … [Read more...] about Catch the Hottest Licensing Trends With The Lightning Report
Big Hairy Deal: Brand Liaison Appointed to Rep PetMedics
By Allison Watkinson TLL Reporter PetMedics has appointed The Brand Liaison to manage the licensing program for an extensive cross-category pet care product collection. PetMedics is a pet health and wellness brand that specializes in developing and distributing electronic pet care products. The PetMedics brand is owned by The Bentex Group. “As a dog owner and foster … [Read more...] about Big Hairy Deal: Brand Liaison Appointed to Rep PetMedics
Invisible Universe Seeks More Visibility Through Segal Licensing
Invisible Universe, an internet-first animation studio known for its popular social media-based animated franchises, has announced the appointment of Segal Licensing as its Licensing Agent for the U.S. and Canada. Often referred to as the "Pixar of the internet," Invisible Universe has gained a massive following and high demand for its animated properties, such as Qai Qai, … [Read more...] about Invisible Universe Seeks More Visibility Through Segal Licensing
TLL Interview: How Hasbro Plans to Win the Game of Licensing
Claire Gilchrist Explains How Hasbro’s ‘Church of Focus’ is Designed to Create Billion Dollar Brands By Gary Symons TLL Editor in Chief Of all the interviews I conducted at Licensing Expo this year, among the most interesting was with Hasbro VP Claire Gilchrist. We’ve written before about Hasbro’s plans to streamline its operations into three primary … [Read more...] about TLL Interview: How Hasbro Plans to Win the Game of Licensing
Paris Baguette Cooks Up Licensing Deal With Lavazza
The 'Queen of Cakes' has whipped up a line of new baking products in a licensing collaboration with bakery cafe Paris Baguette and coffee giant Lavazza. Yolanda Gampp (pictured above) is also known as a judge of FOX TV's Crime Scene Kitchen and is the co-founder of How To Cake It, a popular baking education brand. She worked with the expert chefs from Paris Baguette to … [Read more...] about Paris Baguette Cooks Up Licensing Deal With Lavazza