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By Allison Watkinson TLL Reporter Brandgenuity has brokered an agreement between Wolverine and Buffalo Trace to launch a special-edition boot for the online retailer Huckberry. Brandgenuity is an independent licensing agency that extends brands into… . . . read more
By Allison Watkinson TLL Reporter Konami Cross Media NY, Inc. has expanded into the fashion category with their flagship property, Yu-Gi-Oh! The new licensing partners for the Yu-Gi-Oh! brand include BAIT, Bershka, Park Agencies and… . . . read more
King Features and fashion partner Iceberg unveiled the retail launch of a new capsule collection in the Italian fashion capital of Milan. The collaborators say the first collection was unveiled during Fashion Week with an… . . . read more
By Gary Symons TLL Editor in Chief New trademark filings by Kanye West may help reveal the music star’s long-term goals, particularly after he terminated his licensing relationship with Gap Inc. According to a report… . . . read more
By Gary Symons TLL Editor in Chief The Care Bears is not a brand typically linked to the world of haute couture, but that changed this week. Cloudco Entertainment, owner of the durably beloved Care… . . . read more
By Gary Symons TLL Editor in Chief Rapper and entrepreneur Kanye West has abruptly ended his relationship with Gap Inc., accusing the company of failing to meet its obligations. West’s lawyers sent a letter to… . . . read more
By Allison Watkinson TLL Reporter Award-winning gaming chair specialist Secretlab has announced its latest partnership with Fortnite to launch the Secretlab Fortnite Collection. Known for its technological innovations and ergonomics, Secretlab has partnered with Fortnite… . . . read more
By Gary Symons TLL Editor in Chief Estée Lauder is making a move into the fashion world, as the company has initiated talks to acquire Tom Ford International. Estee Lauder is best known as a… . . . read more
After a Hard Day’s Night of talks, Universal Music Group’s Bravado division has reacquired merchandise rights for The Beatles. The deal sees the legendary band’s merchandise rights coming back to UMG, which is also the longstanding home… . . . read more
By Gary Symons TLL Editor in Chief A British boutique has won a David vs. Goliath battle in a trademark dispute with global fashion giant Zara. Amber Kotrri (seen in photo, above) is the owner… . . . read more
