By Allison Watkinson TLL Reporter Kid Cudi has partnered with Bisquick for a limited-edition capsule collection that includes a licensed Cudi’s Funnel Cake mix and exclusive merchandise. Scott Mescudi, aka Kid Cudi, is an American musical artist, director, actor and fashion designer who is known for his melodic and introspective rap lyrics, fashion collaborations and … [Read more...] about General Mills and Kid Cudi Deliver Bisquick Funnel Cake Collaboration
Panini Aims to Give All College Athletes Their Own Trading Card
By Gary Symons TLL Editor in Chief Panini America has the ambitious goal of creating a trading card for every college athlete who wants one. Panini is a top player in the sports and entertainment collectibles category, but even for them this is a tall order. The idea is to create a new platform to engage and benefit NCAA athletes with a dedicated platform for Name … [Read more...] about Panini Aims to Give All College Athletes Their Own Trading Card
Corkcicle and KFC Collaborate on ‘Finger-Lickin’ Good’ Drinkware
By Allison Watkinson TLL Reporter KFC has launched a licensing partnership with Corkcicle for a limited-edition collection of temperature-controlled drinkware products. Inspired by the KFC brand's logo and fried chicken menu items, the licensed Corkcicle collection features three product designs including a Cruiser tumbler, a leakproof Canteen and an Ice Bucket. The Cruiser … [Read more...] about Corkcicle and KFC Collaborate on ‘Finger-Lickin’ Good’ Drinkware
BoxLunch and WBDGCP Deliver Haunting Collection of Beetlejuice Merchandise
By Allison Watkinson TLL Reporter BoxLunch has partnered with WBDGCP for a limited-edition collection of Beetlejuice merchandise. The licensed collection features a wide variety of products across fashion, home décor and collectibles that are inspired by the original 1988 Beetlejuice film from Warner Bros. Pictures and its upcoming sequel, Beetlejuice Beetlejuice. The … [Read more...] about BoxLunch and WBDGCP Deliver Haunting Collection of Beetlejuice Merchandise
Trejo’s Tacos and Del Taco Bring the Flavor with New Al Pastor Menu
By Allison Watkinson TLL Reporter Del Taco and Trejo’s Tacos have launched a licensing partnership to feature Trejo's roasted pork Al Pastor menu items at Del Taco restaurants. Al Pastor is a traditional Mexican dish that features fire-roasted pork that is marinated in a mixture of chipotle, onions, garlic and sweet pineapple juice. "Teaming up with Del Taco to roll out this … [Read more...] about Trejo’s Tacos and Del Taco Bring the Flavor with New Al Pastor Menu
LEGO Converting to Renewable Resin for Its Plastic Bricks
World's Largest Toymaker Says It Will Accept Higher Costs In Order to Replace One-Half of Its Oil-Based Plastics by 2026 By Gary Symons TLL Editor in Chief Toymaker Lego has committed it will produce half the plastic in its bricks with renewable or recycled material, rather than fossil fuels, by 2026. The stunning news follows the failure in 2023 of Lego's attempt to make … [Read more...] about LEGO Converting to Renewable Resin for Its Plastic Bricks
Bulldog Launches a Licensing Program with Attitude
By Allison Watkinson TLL Reporter Bulldog Licensing has been appointed by Stream Publishing as the first-ever licensing agent for their LGBTQ+ media brand, Attitude magazine. "We have long believed that, as the world’s biggest LGBTQ+ media brand, Attitude has a lot to offer in the realms of licensing and branding with the help of the right partner. In Bulldog we have … [Read more...] about Bulldog Launches a Licensing Program with Attitude
Hurley And Logan Tay Sparkle with Exclusive Jewelry Collaboration
By Allison Watkinson TLL Reporter The Hurley lifestyle brand has announced an exclusive licensing collaboration with the jewelry designer Logan Tay. Logan Tay is a jewelry design brand that focuses on creating pieces with ocean-inspired accents such as pearls, seashell detailing, simple beading, layered colors and gold charms. The licensing partnership between Hurley and Logan … [Read more...] about Hurley And Logan Tay Sparkle with Exclusive Jewelry Collaboration
Kids India Opens Door to World’s Largest Toy Market
TLL Staff Kids India, the leading toy fair in India will be held Sept. 12 to 14 at the Jio World Convention Centre in Mumbai. Organizer Spielwarenmesse says this year marks as major milestone for the Kids India event as it celebrates its 10th anniversary. Not only is it celebrating its tenth birthday, but it is also taking place at the perfect time," the company said … [Read more...] about Kids India Opens Door to World’s Largest Toy Market
Sunway Resort x MFA Boston Offer Hokusai Gift Collection
By Gary Symons TLL Editor in Chief The Museum of Fine Arts, Boston, and Sunway Resort Hotel are offering a 'Lunar Masterpiece' gift box inspired by the legendary artist Katsushika Hokusai. The luxury hotel's limited edition Lunar Masterpiece gift box features a reimagining of Katsushika Hokusai’s renowned woodblock print, “Lilies,” a piece from his untitled series known as … [Read more...] about Sunway Resort x MFA Boston Offer Hokusai Gift Collection