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Board Games: The Force Is Strong With This One

By Allison Watkinson TLL Reporter Asmodee and Z-Man Games, in collaboration with LucasFilm, are releasing a licensed board game based on Star Wars: The Clone Wars. The upcoming board game is called Star Wars: The… . . . read more

Trade Shows: Spotlight on Sony Pictures at BLE

Sony Pictures Consumer Products to Highlight Licensing Opportunities for Major Hits, Including The Boys, Cobra Kai, Wheel of Time, Ghostbusters, and 10 Adaptations of Video Game Properties By Allison Watkinson TLL Reporter Sony Pictures Consumer… . . . read more

King Features Unveiling Film Based on Slylock Fox

By Allison Watkinson TLL Reporter King Features Syndicate is developing a new animated film inspired by the interactive children’s comic strip, Slylock Fox. King Features has also renewed its representation agreement for the property, which… . . . read more

Licensing: The Final Frontier For Playmobil and Star Trek

Star Trek fans can recreate an iconic scene from the films, as Playmobil has created an amazing replica of the Bird of Prey from Star Trek III. “Space: the final frontier. These are the voyages… . . . read more

ZAG Engages Born For Advertising and Marketing Licensing

The booming animation studio ZAG has engaged Born Licensing, an agency focused on licensing for the purpose of advertising and marketing. The agreement will see Born Licensing representing the company’s flagship property, Miraculous – Tales of… . . . read more

Warner Bros.’ Super Pets Gets Book Tie-in With Random House

Warner Bros. new film DC League of Super Pets is getting some super books for young fans from Random House Children’s Books. Random House Children’s Books, in collaboration with Warner Bros. Consumer Products and DC,… . . . read more

Opinion: Mattel Triumphs As Barbie Becomes Major Influencer

“Barbiecore,” “Kencore,” and Barbie are on the Rise By Richard Gottlieb Barbie is hot. Not just with little girls and not only with their moms. She is hot on Wall Street. Consider these headlines: How… . . . read more

Transformers Take To the Seas With World of Warships

Players of the battle sim World of Warships will get reinforcements this month, as characters from the Transformers franchise join the fray. World of Warships is an advanced battle simulation game that lets players take… . . . read more

Godzilla Crushes It With Monstrous New Fashions From HUF Worldwide

HUF Worldwide, the Los Angeles-based premium footwear and apparel brand, has launched a limited-edition capsule collection inspired by Japanese cinema’s world-famous King of the Monsters, Godzilla. The collection is being released in a licensing deal… . . . read more

Experiential Licensing: Embrace Your Inner Detective With MGM’s Pink Panther Adventure

The Pink Panther Diamond has been stolen, and fans are invited to help the bungling Inspector Clouseau crack the case. The interactive adventure is a new program launched by MGM through a licensed app called… . . . read more