The Licensing Letter

Trade Shows

Trade Shows: Get Your Tickets Now For the Spielwarenmesse Toy Fair

TLL Staff Spielwarenmesse, the world’s leading toy fair, has announced that tickets for its upcoming 73rd event trade show are now on sale. The event, which will take place from 30 January to 3 February 2024 in Nuremberg, is the world's largest toy fair, and is expected to attract a large crowd of international toy sector representatives this year under the motto ‘Feel … [Read more...] about Trade Shows: Get Your Tickets Now For the Spielwarenmesse Toy Fair

Top Toy Companies Double Down on Upgraded Permanent Stands at Spielwarenmesse

By Gary Symons TLL Editor in Chief The world's largest toy fair, Spielwarenmesse, says 21 large companies have extended their tenancy in the 'permanent stands' in Hall 12.2 at the Nuremberg Conference Centre. Spielwarenmesse offers something very different for major exhibitors in the toy industry, which is seldom seen at any other trade show. The permanent stands in … [Read more...] about Top Toy Companies Double Down on Upgraded Permanent Stands at Spielwarenmesse

Speaker Lineup Revealed For Sustainability in Licensing Conference

Guest Article By Rob Hutchins Editor, Products of Change Team GB, the LEGO Group, Tesco, and the United Nations have all been confirmed to join the industry’s bravest and boldest pioneers as part of the conversation at this year’s Sustainability in Licensing Conference. On Nov. 8, the Sustainability in Licensing Conference (SiLC) will make its grand return to the Royal … [Read more...] about Speaker Lineup Revealed For Sustainability in Licensing Conference

United Talent Agency Bringing Star Power to Toy Fair New York

By Gary Symons TLL Editor in Chief The global talent agency UTA is bringing a roster of new children's IP to the North American International Toy Fair. United Talent Agency's slate of new children's entertainment properties includes Gracie’s Corner, Bedtime Defenderz, Danny Go! And Norris Nuts. UTA's involvement bodes well for the licensing opportunities surrounding … [Read more...] about United Talent Agency Bringing Star Power to Toy Fair New York

Lightning Report Examines Hottest Trends From Licensing Expo 2023

By Gary Symons TLL Editor in Chief If you're following up on your work at this year's Licensing Expo, then the newly released Lightning Report could be a valuable tool Brand Central Insights and The Licensing Letter have just released the latest edition of the Lightning Report, focusing on the best opportunities coming out of the show. "One thing is clear from Expo … [Read more...] about Lightning Report Examines Hottest Trends From Licensing Expo 2023

Toy Association Names Top STEAM Toys for Smart Kids

By Allison Watkinson TLL Reporter The Toy Association has released its Back to School STEAM Toy Shopping List, which features 25 officially accredited STEAM toys. "As families across the U.S. get ready for another back-to-school season, our list offers parents a well-vetted guide that will help kids flourish this academic year and build skills through engaging, … [Read more...] about Toy Association Names Top STEAM Toys for Smart Kids

San Diego Comic-Con Goes to Sea With Themed Ocean Cruise

By Allison Watkinson  TLL Reporter San Diego Comic Convention has partnered with Entertainment Cruise Productions to launch a licensed experiential event called Comic-Con: The Cruise. Entertainment Cruise Productions is a cruise agency that has produced more than seventy-five full-ship charters for an extensive range of genres and brands. The agency's services include … [Read more...] about San Diego Comic-Con Goes to Sea With Themed Ocean Cruise

Spielwarenmesse Releases Schedule and Program for Kids India Tradeshow

By Allison Watkinson TLL Reporter The schedule and program for this year's Kids India trade fair event has been officially announced. Organized by Spielwarenmesse India Pvt. Ltd. and the Indo-German Chamber of Commerce, Kids India is an international business-to-business trade fair for the toy, children’s products and sporting goods industries. At the fair’s 2022 … [Read more...] about Spielwarenmesse Releases Schedule and Program for Kids India Tradeshow

Hasbro Celebrates Centennial At San Diego Comic-Con

By Allison Watkinson TLL Reporter Hasbro is returning to San Diego Comic-Con International with a lineup of branded activities for the company's 100th anniversary celebration. The branded activations will take place over multiple days and include convention exclusive product offers, brand-focused panel discussions, giveaways, signing opportunities, demonstrations, photo … [Read more...] about Hasbro Celebrates Centennial At San Diego Comic-Con

Jazwares to Host First San Diego Comic-Con Panel

By Allison Watkinson TLL Reporter The rapidly growing toyco Jazwares will host its first-ever San Diego Comic-Con panel when the ultimate pop culture event returns this month. On Saturday, July 22, fans are encouraged to join industry leader and collectible connoisseur Jeremy Padawer as he moderates a candid conversation on all that’s hot from Jazwares in 2023 and … [Read more...] about Jazwares to Host First San Diego Comic-Con Panel