By Allison Watkinson TLL Reporter The Sandbox platform has launched a collaborative partnership with Cirque du Soleil to bring the brand’s artistic performances to the Metaverse. The collaboration will expand the entertainment brand with two licensed gaming experiences that will headline Alpha season 6 within The Sandbox Metaverse. The first licensed game will be … [Read more...] about Cirque du Soleil Somersaults into The Sandbox Metaverse
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PNC Foundation and Fred Rogers Productions Expand Charitable Partnership
By Allison Watkinson TLL Reporter PNC Foundation has expanded its partnership with Fred Rogers Productions with a charitable grant that will support its Alma’s Way series. Made through its PNC Grow Up Great initiative, the $1.4 million grant will help grow both the Alma's Way franchise and the organization's various community outreach programs. The outreach programs … [Read more...] about PNC Foundation and Fred Rogers Productions Expand Charitable Partnership
Spin Master and Nickelodeon Explore Dora’s 25th Anniversary with Toys
By Allison Watkinson TLL Reporter Spin Master and Paramount Consumer Products are launching a collection of licensed Dora toys for the brand's 25th anniversary. Created in collaboration with Nickelodeon Animation, the licensed Dora collection features a range of interactive playsets, musical toys and character-themed dolls. Featuring several Spanish vocabulary and … [Read more...] about Spin Master and Nickelodeon Explore Dora’s 25th Anniversary with Toys
Xilam Animation Signs New Licensees for its Entertainment Brands
By Allison Watkinson TLL Reporter Xilam Animation has signed a slate of new licensing partnerships for its portfolio of global entertainment series. The partnerships include a wide range of multi-category deals for the studio's Zig & Sharko, Space Goofs, Buddybot and Oggy and the Cockroaches franchises. “Across our slate, we’re looking to give fans fresh and … [Read more...] about Xilam Animation Signs New Licensees for its Entertainment Brands
Surge Brands Selected to Drive Whirly Pop’s Licensing Expansion
By Allison Watkinson TLL Reporter Surge Brands has been appointed by Adams & Brooks to serve as the exclusive licensing agent for Whirly Pop's global consumer products program. Owned by Adams & Brooks, Inc., Whirly Pop is a long-standing global confectionary brand that offers large, fruity lollipops with a rainbow spiral shape. The new representation partnership … [Read more...] about Surge Brands Selected to Drive Whirly Pop’s Licensing Expansion
SmashSwing Immersive and Atari Partner for Golf-inspired Games
By Allison Watkinson TLL Reporter SmashSwing Immersive has partnered with Atari to develop two golfing simulators based on the company's Asteroids and Centipede arcade gaming properties. The licensed SmashSwing gaming simulators will bring elements from the two long-standing arcade properties to library library of sports-inspired interactive entertainment. This will allow … [Read more...] about SmashSwing Immersive and Atari Partner for Golf-inspired Games
World of Coffee Launches Licensed Blend for I Love NY
By Allison Watkinson TLL Reporter World of Coffee has introduced an officially licensed 'I LOVE NY' coffee collection in partnership with the NY Department of Economic Development. The first licensed product to debut features a proprietary blend of ground, medium-roast coffee that is crafted with 100% Arabica beans. Following the medium roast offering, World of … [Read more...] about World of Coffee Launches Licensed Blend for I Love NY
Surge Brands Enters Arena as PFL’s North American Agent
By Allison Watkinson TLL Reporter Surge Brands has been appointed as the North American licensing agent for the Professional Fighters League (PFL). Through the representation partnership, Surge Brands will work to expand PFL’s licensing and consumer products footprint across North America. "We’re excited to partner with Surge Brands to build on our momentum and … [Read more...] about Surge Brands Enters Arena as PFL’s North American Agent
Lion Forge Partners with TalesVision for Lostlings Adaptation
By Allison Watkinson TLL Reporter Lion Forge Entertainment has signed a licensing agreement to adapt TalesVision's short-form Lostlings YouTube series into a long-form live-action show. The long-form adaptation of the Lostlings IP will be executive produced by experienced professionals from the Lion Forge Entertainment studio. This includes the company's CEO and founder … [Read more...] about Lion Forge Partners with TalesVision for Lostlings Adaptation
pocket.watch Named to TIME100 List of Most Influential Companies for 2025
By Gary Symons TLL Editor in Chief The children’s entertainment company pocket.watch has been named to the TIME100 Most Influential Companies of 2025, a recognition of its role in reshaping the creator economy and redefining how young audiences engage with digital content. It's a huge honor for a relatively young company, but also recognizes the role of pocket.watch in an … [Read more...] about pocket.watch Named to TIME100 List of Most Influential Companies for 2025