By Allison Watkinson TLL Reporter Just a week away from this month’s Licensing Expo 2022, renowned animation studio Toei Animation Inc. has released the first-ever licensing report for its One Piece franchise. This report provides… . . . read more
Commentary: Why You Should Target Games For Your IP at Licensing Expo 2022
May 11, 2022
Featured Content From Layer Licensing Licensing Expo is a fantastic event to find new licensing opportunities for your IP. Licensing professionals from more than 70 countries will come together to Las Vegas this week in… . . . read more
Transport for London Steps Into Deal With London Sock Exchange
April 12, 2022
We guess you can just call them “tube socks.” Transport for London, known for its iconic red double decker buses and the London Underground—aka the Tube—has signed on for a new licensed socks collection from… . . . read more
Smiley Celebrates 50 Years With Pop-up Experience
April 11, 2022
In celebration of the brand’s 50th anniversary, Smiley has launched an in-store experience with Urban Outfitters in Europe. Smiley says Urban Outfitters launched a Europe wide in-store experience beginning on April 4, as part of… . . . read more
Sports Licensing: Fanatics Gets In The Ring With WWE
March 28, 2022
Sports collectible giant Fanatics has entered into a long-term, multi-channel licensing deal with WWE. The deal will provide the world’s premier wrestling federation with a wide variety of opportunities across all of Fanatics’ platforms. WWE… . . . read more
Popeye Stylin’ In Licensed Intimissimi Uomo Apparel Collection
March 28, 2022
By Allison Watkinson TLL Reporter Intimissimi Uomo has created a complete Spring/Summer 2022 collection inspired by King Features’ iconic characters Popeye the Sailor Man and Olive Oyl. The licensed collection features a range of apparel… . . . read more
Concept One Signs Deal For New Balance Branded Bags And Luggage
March 7, 2022
The New York-based Concept One Accessories has inked an exclusive distribution agreement with New Balance for bags and luggage in the US. Concept One is an international distributor with offices in New York, Mexico and… . . . read more
Literary Licensing: Seven New Licensees For Percy The Park Keeper
February 14, 2022
Brand licensing specialist The Point.1888 has secured seven new licensees for heritage publishing brand Percy The Park Keeper. Created by Nick Butterworth, the popular British publishing property has expanded its licensing program due to the… . . . read more
Care Bears Celebrate Birthday With Wave Of Licensing Deals
January 19, 2022
Cloudco Entertainment, owner of the heritage brand Care Bears, has announced a wave of new licensing deals for the brand’s 40th anniversary. New consumer product licensing deals will start launching at the start of 2022… . . . read more
TV Series Licensing: ZAG Signs ‘Miraculous’ Deal With PMI For Consumer Products
January 19, 2022
Animation studio ZAG has signed a global licensing agreement with PMI for a line of consumer products for the television series Miraculous – Tales of Ladybug and Cat Noir. The deal for Miraculous-branded consumer products… . . . read more