The Licensing Letter

Jewelry & Watches

King Ice Jewelry Putting the Shine On Sonic The Hedgehog

By Gary Symons TLL Editor in Chief Video game icon and movie star extraordinaire Sonic the Hedgehog is sporting some major bling these days, thanks to a partnership with King Ice. The SEGA-owned Sonic the Hedgehog brand has launched a new collection of jewelry with their LA-based partner King Ice. TLL previously covered King Ice as a major new player in the branded jewelry … [Read more...] about King Ice Jewelry Putting the Shine On Sonic The Hedgehog

King Ice: The Hip Hop Jeweller for Stars and Brands

By Gary Symons TLL Editor in Chief Once in a while you run into a licensing company that is just so different from the norm, you're compelled to write about them. For me this week that company is King Ice, a jeweler that has specialized in curating trends from hip hop and streetwear culture, and applying that to the brand licensing industry. I spent some time speaking … [Read more...] about King Ice: The Hip Hop Jeweller for Stars and Brands

Perry Ellis Enters Into Timely Deal For Watches and Jewelry

By Allison Watkinson TLL Reporter The fashion brand Perry Ellis has secured a strategic partnership with Concepts In Time for a licensed men's watch and jewelry collection. Concepts In Time is a US-based product manufacturing company that specializes in watches, accessories and home décor. "We are extremely excited to partner with Perry Ellis, a brand known for its … [Read more...] about Perry Ellis Enters Into Timely Deal For Watches and Jewelry

Michele Marie PR Announces Several Fashion Collections From Its Clients For LGBTQ+ Pride

By Allison WatkinsonTLL ReporterMichele Marie PR has released information on several limited-edition fashion collections and charitable collaborations for LGBTQ+ Pride Month.The limited-edition Pride Month collaborations include collections from Baggallini, Haverhill, Skull & Bones, Made by Mary, Modern Picnic, pītusa, and Sarah O. Jewelry Baggallini has partnered with the … [Read more...] about Michele Marie PR Announces Several Fashion Collections From Its Clients For LGBTQ+ Pride

Pandora and Disney Collaborate On Jewelry Collection For The Little Mermaid

By Allison WatkinsonTLL ReporterPandora has launched a licensed jewelry collection based on Disney's live-action film, The Little Mermaid. Pandora is a global jewelry brand that specializes in creating hand-finished jewelry using high-quality materials. Each piece for the co-branded collection features Pandora's signature solid sterling silver or 14K gold plating style with … [Read more...] about Pandora and Disney Collaborate On Jewelry Collection For The Little Mermaid

From Hollywood to TikTok: Bob Mackie’s Timeless Designs Earn a New Legion of Fans

Read On To See How You Can Connect With Bob Mackie COO Marc Schwartz at Licensing Expo By Gary Symons TLL Editor in Chief The Queen of Rock’n’Roll Tina Turner passed away in late May, leaving so many of us with fond memories of her unforgettable concerts. For me, it was a night at the legendary Commodore in Vancouver, Canada, where Turner just blew the roof off. But … [Read more...] about From Hollywood to TikTok: Bob Mackie’s Timeless Designs Earn a New Legion of Fans

Reservoir and LabelNoir Release $4,600 Licensed Popeye Watch

By Allison Watkinson TLL Reporter King Features has partnered with the luxury watch brands Reservoir and LabelNoir for a licensed Popeye timepiece. A division of Hearst, King Features Syndicate is the production and distribution company that owns the licensing rights to the Popeye brand. The licensing deal with Reservoir and LabelNoir was negotiated by King Features’ … [Read more...] about Reservoir and LabelNoir Release $4,600 Licensed Popeye Watch

Isaac Mizrahi Sparkles in Jewelry Partnership with E&H Collection

By Gary Symons TLL Editor in Chief The celebrated New York designer Isaac Mizrahi has partnered with E&H Collection to design, develop and distribute fine jewelry, in a multi-year agreement. The deal was brokered by Starwood Brands; a brand licensing agency that represents top-tier manufacturers in their licensing partnerships. The deal brings together E&H … [Read more...] about Isaac Mizrahi Sparkles in Jewelry Partnership with E&H Collection

Original Grain & Buffalo Trace Release Timepiece for the True Bourbon Lover

By Allison Watkinson TLL Reporter Original Grain has partnered with Buffalo Trace Bourbon to create innovative, limited-edition watches from bourbon barrels. The licensing agreement was brokered by Buffalo Trace’s licensing agency, Brandgenuity. Brandgenuity is also responsible for managing the development and rollout of the licensing program. The co-branded product release … [Read more...] about Original Grain & Buffalo Trace Release Timepiece for the True Bourbon Lover

Licensing Works! Expands Kewpie Brand with ONCH Accessories

By Allison WatkinsonTLL Reporter Licensing Works! is expanding the long-standing Kewpie brand with licensed merchandise designed by ONCH. Licensing Works! made the deal on behalf of its client, the Kewpie Corporation. Licensing Works! is a licensing agency that partners with IP owners to increase brand awareness through new revenue streams. “From our first … [Read more...] about Licensing Works! Expands Kewpie Brand with ONCH Accessories