The HGTV Star and Latinx Home and Lifestyle expert, Sabrina Soto, has appointed FLYNN Collective to serve as her exclusive licensing agency. Soto is a first-generation Cuban-American who has become a bonafide star in the… . . . read more
Motorsports Licensing: VP Racing Fuels Partners With The Fan-Brand for Home Décor
December 9, 2021
VP Racing Fuels and The Fan-Brand are joining forces through a licensing agreement to put some vroom in home decor. A global leader in performance fuels, lubricants, and additives, VP Racing Fuels announced this week… . . . read more
Helinox and Finisterre Produce Sustainable Camp Chair
August 9, 2021
Two outdoorsy brands have come together to create a new, sustainable line of collapsible camp furniture. Partners Finisterre and Helinox say they wanted to create a line of products for people who both love being… . . . read more
Brizo Releases Frank Lloyd Wright Collection
July 30, 2021
The Frank Lloyd Wright Bath Collection by Brizo pays tribute to Wright’s enduring influence The luxury bath and kitchen fittings company Brizo has developed a stunning new collection based on the architectural artistry of Frank… . . . read more
Helinox Collab With Pop Superstars BTS
July 21, 2021
Helinox, a Korean company that first designed many of the portable furniture items we now see at sporting events, concerts, parks and campsites, is dropping its second collaboration with pop supergroup BTS. So popular that… . . . read more
SpongeBob Says “I’m Ready!” For Fanattik Partnership
July 6, 2021
The world’s most popular sponge is heading for Europe this summer, as pop culture company Fanattik signed a licensing deal for Nickelodeon’s SpongeBob SquarePants franchise. The deal, signed with ViacomCBS Consumer Products, will allow Fanattik… . . . read more
Iconix Plans To Go Private After Controversial Acquisition Deal
June 11, 2021
Iconix Brand Group, Inc., which owns several well known brands such as Joe Boxer, Buffalo Jeans, Mossimo and London Fog, among several others, will become a private company after the board accepted an acquisition offer… . . . read more
New Launches From Jewel For Black History Month
February 5, 2021
Jewel Branding & Licensing (JBL) is celebrating Black History Month by launching several new projects and highlighting some of their most talented designers, illustrators, influencers and TV personalities. The company says it’s “proud to highlight the… . . . read more
US Army Inks Licensing Deal With The Fan Brand
January 22, 2021
So, would you like that lampshade in camo? It’s a fair question, as the US Army became the first branch of the U.S. Armed Forces to execute a license agreement with The Fan-Brand to develop… . . . read more
The Gap Rolls Out New Home Products Brand
December 15, 2020
The Gap is now getting into home fashion, after signing a license for soft home merchandise with Al-Karam Textile Mills of Pakistan. The Gap says the collection will include bedding, bath and decorative accessories for… . . . read more