By Gary Symons TLL Editor in Chief Move over Disney; the animation house Kartoon Studios is launching its own franchise for the A.A. Milne classic Winnie-The-Pooh. Today, the global studio announced new funding and critical new hires for the franchise, saying licensing and consumer products will be a major aspect of the program. The rights to the Winnie-The-Pooh … [Read more...] about Kartoon Studios Launching Its Own Winnie-The-Pooh Franchise
Film
Toonz Animation Marks 25th Anniversary With Launch of Film Division
By Gary Symons TLL Editor in Chief Toonz Animation, the first global animation studio from India, is now getting into the feature film business. Toonz Animation is a company we've had our eye on for a while, as it is one of those studios leading the way in the internationalization of entertainment and licensing. For many decades the United States and to a lesser extent the … [Read more...] about Toonz Animation Marks 25th Anniversary With Launch of Film Division
150 Licensing Deals for The Garfield Movie, and Yes, There’s Lasagna
By Allison Watkinson TLL Reporter Sony Pictures has secured more than 150 licensing partnerships across the globe for the theatrical release of The Garfield Movie. “It has been an extremely collaborative process with all our partners to develop unique and creative campaigns for The Garfield Movie," said Sony Pictures EVP, Jeffrey Godsick. "They have actively put the … [Read more...] about 150 Licensing Deals for The Garfield Movie, and Yes, There’s Lasagna
Licensed Star Wars Oreo Cookies Rocket into Retail Market
By Allison Watkinson TLL Reporter Mondelēz International's Oreo brand is releasing officially licensed Star Wars Oreo Cookies in collaboration with Lucasfilm. The special-edition Star Wars Oreo Cookie collaboration includes two variations for the dark side and light side factions of the Star Wars science-fiction franchise. "Pairing two tremendously loved communities to launch … [Read more...] about Licensed Star Wars Oreo Cookies Rocket into Retail Market
Feature: Licensing Opportunities Revealed in Netflix Viewing Reports
By Gary Symons TLL Editor in Chief Licensing specialists spend a lot of time figuring out the next hot thing in entertainment, making the Netflix Engagement Report required reading. Netflix has published its second edition of What We Watched: A Netflix Engagement Report, capturing Netflix viewership from July to December 2023. This report covers 99% of all viewing on … [Read more...] about Feature: Licensing Opportunities Revealed in Netflix Viewing Reports
Cartoon Saloon Focused on Puffin Rock Film at Licensing Expo
TLL Staff Cartoon Saloon Brand Development hit the floor at Licensing Expo this week, after the release of their pre-school movie, Puffin Rock and The New Friends. Cartoon Saloon is a renowned animation studio from Ireland, with five Academy Award and two Golden Globe nominations and many award wins including BAFTA and Emmy titles. The new film is now available to rent or … [Read more...] about Cartoon Saloon Focused on Puffin Rock Film at Licensing Expo
Paramount Global Announces Leadership Shakeup
Bob Bakish Stepping Down, Trio of Execs to Share CEO Role Photo: George Cheeks, Chris McCarthy and Brian Robbins will collectively replace Bakish in a new "Office of the CEO." Photo credit: Paramount Global. By Gary Symons TLL Editor in Chief Paramount Global is making major changes, as long-time CEO Bob Bakish is stepping down, to be replaced by a three-person Office … [Read more...] about Paramount Global Announces Leadership Shakeup
Marvel Studios and Gunnar Release Groot-Themed Gaming Glasses
By Gary Symons TLL Editor in Chief Marvel Studios and pioneering eyewear company Gunnar Optiks have just introduced officially-licensed Guardians of the Galaxy Groot Edition blue light blocking glasses. Gunnar says the Marvel Comic’s Groot Glasses are "perfect for unleashing your inner superhero and combating intergalactic threats, like the harmful effects of visible … [Read more...] about Marvel Studios and Gunnar Release Groot-Themed Gaming Glasses
Steve McQueen Estate Enters New Renaissance of Licensing Deals
By Allison Watkinson TLL Reporter Renaissance Licensing has secured new consumer product partnerships and sub-agents for the Steve McQueen Estate on behalf of the late actor's son, Chad McQueen. Steve McQueen was a Hollywood actor who rose to fame in the 1960s. McQueen was known for starring in high-profile films such as The Magnificent Seven, Papillon and the … [Read more...] about Steve McQueen Estate Enters New Renaissance of Licensing Deals
Amazon MGM Marks Debut at Licensing Expo As Joint Entertainment Division
By Gary Symons TLL Editor in Chief MGM is a staple at Licensing Expo, thanks to its rich catalog of films and series, and a powerful licensing program. But this year Expo attendees will see a major change to the booth. This is the first year that Amazon MGM Studios, created by the recent merger, will be exhibiting at Licensing Expo as a joint licensing division. With the two … [Read more...] about Amazon MGM Marks Debut at Licensing Expo As Joint Entertainment Division