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Experiential Licensing

Experiential Activations

These new experiential activations will move you—literally. Read more on new initiatives from Disney, the UFC, Endemol Shine, and Hearst/IMG…


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Business

M&A & Restructuring

The latest in M&A and other restructuring efforts.

Featuring: TRU, Gibson, Newell, NASCAR, Asmodee, and more…


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Sports

Royalty Profile for Sports-based Licensed Merchandise


Business

M&A & Partnerships

The latest business moves to impact the licensing industry from the fields of fashion, sports, traditional toys/games, greeting cards, retail, and even beloved candy companies…


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Worldwide

Worldwide Retail Sales of Licensed Merchandise, by Property Type

Worldwide retail sales of licensed merchandise, by property type worldwide. Including breakdowns by the top five property types…

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Sports

Sports: A Closer Look

The impact of major sporting events—the Super Bowl and the Winter Olympics—on sports-based licensing is expected to be minimal in comparision with previous years…


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Experiential

NFL Makes a Play for Times Square

We take a look at NFL’s new permenant experience in New York City—the rides, photo opps, and the gift store…


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Sports

Sports-based Brands & Goods Score a Goal

As sports-based licensing continues to grow—soaring 3.5% worldwide in 2016—we look at the latest developments in brands and merchandising this week. Featuring: Fanatics takes its model worldwide, Mattel breaks boundaries, and more…


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Sports & Collegiate

NFLPA’s Top Players

The NFLPA’s list of 50 best-selling players in the Q2 2017–18 season is out. We compare results to previous years and highlight top trends for licensees…


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Business

Around the World—10/30/2017

New companies, initiatives, expansions, and market research.

Featuring: growing luxury goods, Epic Rights, Asmodee NA, and more…


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