Igloo, a leading producer of coolers, has partnered with Monster Jam on a product line perfect for tailgate parties. Monster Jam is an action-packed event series featuring gigantic monster trucks indulging in vehicular mayhem that’s… . . . read more
Le Creuset and Harry Potter Put The Magic Into Cooking
November 29, 2021
Le Creuset has launched a Harry Potter-themed collection of its famous, multi-colored cookware through a licensing partnership with Warner Bros. Consumer Products. “The experience of cooking and sharing a memorable meal with loved ones is pure… . . . read more
Collaborations Licensing New Agent For World’s Best Apron Maker
June 11, 2021
Collaborations Licensing has announced this week a new partnership with Hedley & Bennett, arguably the best and most innovative apron brand in the world. While many people think an apron is an apron is an… . . . read more
The Gap Rolls Out New Home Products Brand
December 15, 2020
The Gap is now getting into home fashion, after signing a license for soft home merchandise with Al-Karam Textile Mills of Pakistan. The Gap says the collection will include bedding, bath and decorative accessories for… . . . read more
Business
M&A: New Faces, Same Places
February 25, 2019
The latest in business news takes us full circle, from home brands (Oneida, Zippo) to publishing (Penske Media, Hearst) to talent agencies (UTA) to retail (Walmart, Sears, TRU)…
Business
M&A & Restructuring
May 11, 2018
The latest in M&A and other restructuring efforts.
Featuring: TRU, Gibson, Newell, NASCAR, Asmodee, and more…
Trademarks/Brands
Corporate TM/Brands Up 2.7% in 2016; Food/Bev & Tech Lead
November 10, 2017
Retail sales of corporate trademark/brand-based licensing were up 2.7% worldwide in 2016, according to The Licensing Letter’s Annual Licensing Business Survey. The U.S./Canada made up…
LICENSED HOME
Licensed Home-related Goods Up 3.4% WW in 2016
November 6, 2017
Retail sales of licensed home furnishings, housewares, and domestics grew by 3.4% globally. In the U.S./Canada…
TRADEMARKS/BRANDS
TLL Survey: Corporate Licensing Up 3% in 2015 Fueled by Food/Beverage & Automotive
April 18, 2016
At $27.6 billion, corporate trademarks and brands accounted for 27% of all retail licensed sales in the U.S. and Canada in 2015, the most of any segment (followed by fashion at 20% and sports at 14%), according to The Licensing Letter’s Annual Licensing Business Survey…