The Licensing Letter

Region

Coolabi Appoints Spotlight.1888 as Retail Representative for Clangers IP

By Allison Watkinson TLL Reporter Spotlight.1888 has been appointed to represent Clangers in the UK and Ireland by international media group and rights owner, Coolabi. Clangers is a preschool stop-motion animated series that features a family of mouse-like alien creatures who communicate in whistles and live on a little blue planet in space. Created by Peter Firmin and Oliver … [Read more...] about Coolabi Appoints Spotlight.1888 as Retail Representative for Clangers IP

A Merry Grinchmas of Licensing Deals for Wildbrain and Dr. Seuss

TLL Staff WildBrain CPLG is turning the high street green this festive season with a huge slate of holiday deals for the Dr. Seuss character The Grinch. The global licensing agency has partnered with rights holder Dr. Seuss Enterprises for several new product releases based on the classic children's book How The Grinch Stole Christmas! The product lines are slated for … [Read more...] about A Merry Grinchmas of Licensing Deals for Wildbrain and Dr. Seuss

Jazwares Acquires Australian Toy Distribution Company

By Allison Watkinson TLL Reporter Jazwares has acquired the Australian toy distribution company Big Balloon as part of its continued strategy for global expansion."The company’s leadership, combined with the cultural alignment and our mutual passion for brands, made this the natural evolution for both our businesses," said Big Balloon co-founder, Chris Loverso. "As team … [Read more...] about Jazwares Acquires Australian Toy Distribution Company

A Goodbye Kiss Heralds the Arrival of Kiss Virtual Avatars

By Gary Symons TLL Editor in Chief The venerable glam rock band Kiss has played their final concert, but announced the band will live on indefinitely as digitized avatars. The quartet that rose from New York City decades ago returned home to play their final live concerts over the weekend at Madison Square Garden, capping a half-century of rocking all night and … [Read more...] about A Goodbye Kiss Heralds the Arrival of Kiss Virtual Avatars

Metaverse Licensing: The LEGO Group and Epic Games Announce New LEGO Fortnite Mode

By Allison Watkinson TLL Reporter The LEGO Group and Epic Games are launching a co-branded survival crafting game for the Fortnite metaverse platform called LEGO Fortnite.The co-branded online game will enable players of all ages to explore open digital worlds that feature design details from both the Fortnite game and LEGO building experiences. “The LEGO Group has captivated … [Read more...] about Metaverse Licensing: The LEGO Group and Epic Games Announce New LEGO Fortnite Mode

Hasbro Announces Free Pop-Up Event Based On Its Dedicated Toyland Amazon Store

By Allison Watkinson TLL Reporter Hasbro and Amazon are holding a free experiential holiday pop-up event in NYC featuring Hasbro-owned brands and character IPs. The three-day event will host a variety of activities including a Hasbro product showcase, a Santa Claus letter writing station, a giveaway prize wheel, complimentary snacks and photo ops with Santa Claus and Hasbro … [Read more...] about Hasbro Announces Free Pop-Up Event Based On Its Dedicated Toyland Amazon Store

Brave Bunnies’ Licensing Deals Multiply Like, Well, Bunnies

By Allison Watkinson TLL Reporter WildBrain has secured several international distribution deals for the animated preschool series, Brave Bunnies.Created by Olga Cherepanova, Brave Bunnies follows an adorable bunny family as they visit friends and travel the world in their Bunny Bus."With Brave Bunnies, I wanted to create a series that would encourage children to be curious … [Read more...] about Brave Bunnies’ Licensing Deals Multiply Like, Well, Bunnies

GrandPrix Originals USA Launches Gulf Oil Racing Apparel

By Allison Watkinson TLL Reporter GrandPrix Originals USA and Gulf Oil LP have signed an agreement to bring licensed Gulf Oil Racing apparel to the US market.Under the new licensing agreement, GrandPrix Originals USA is now offering a wide selection of officially licensed Gulf Oil Racing products that had been previously available in the European market.“Since Gulf Oil’s first … [Read more...] about GrandPrix Originals USA Launches Gulf Oil Racing Apparel

Peppa Pig To Air In Theaters For 20th Anniversary

TLL Staff Hasbro is staging a very special celebration of Peppa Pig, hosting a Peppa's Cinema Party in theaters in Australia, Canada, Ireland, the UK and the United States. The Cinema Party is being launched to help celebrate the 20th anniversary of the Peppa Pig character, which has become one of Hasbro's core brands. Peppa Pig is a British pre-school animated … [Read more...] about Peppa Pig To Air In Theaters For 20th Anniversary

Who’s News: Crayola Continues Licensing with Key Executive Hires

By Allison Watkinson TLL Reporter Crayola has appointed new executive hires to support the growth of its global licensing and LBE businesses. The new executive hires include Anna Roca, Jonathan Linn, Gabby Munoz, and Thomas Dimech.“These changes will enable new licensed promotions and partnerships, increase our focus on licensed retail development around the globe, and … [Read more...] about Who’s News: Crayola Continues Licensing with Key Executive Hires