The Licensing Letter

Asia

Ghibli Studios Opens Long Awaited Theme Park in Japan

The dedicated fans of Studio Ghibli fans are celebrating this week as a new theme park opened based on the studio's animated hit films. Ghibli Park opened on Nov. 1 in Aichi prefecture, less than an hour by train from the major city Kyoto. The park brings to life characters and scenes from films like Spirited Away and My Neighbor Totoro in a facility built inside the Aichi … [Read more...] about Ghibli Studios Opens Long Awaited Theme Park in Japan

Striker To Handle Global Licensing For Meg2: The Trench

By Allison Watkinson TLL Reporter CMC Pictures has signed Striker Entertainment LLC to handle the worldwide licensing and merchandising for Meg 2: The Trench. The deal between CMC Pictures and Striker was negotiated by the executive producer of the upcoming film Randy Greenberg. Striker Entertainment is a full-service entertainment licensing agency that focuses on … [Read more...] about Striker To Handle Global Licensing For Meg2: The Trench

Carlton London Expands in India Through Flipkart Partnership

By Allison Watkinson TLL Reporter The lifestyle brand Carlton London has expanded its range of furniture and home furnishings in India through the ecommerce platform Flipkart. The collaboration was facilitated by the brand licensing agency, LicenseWorks, on behalf of their client Carlton London. “We are happy to welcome Flipkart as a strategic partner for Carlton … [Read more...] about Carlton London Expands in India Through Flipkart Partnership

Chanyo Launches the first Smiley Brand Tea House in Beijing

By Allison WatkinsonTLL ReporterThe first-ever tea house based on the international SMILEY IP has opened in Beijing Chaoyang Joy City. The new SMILEY tea house is operated by the popular Chinese food and catering franchise, the Chanyo Cater Group. The Chanyo Cater Group currently operates more than 6,000 restaurants. The company has developed a tea menu based on original leaf … [Read more...] about Chanyo Launches the first Smiley Brand Tea House in Beijing

Special Report: What the Taiwan Crisis Means For Licensing

Licensing Faces an Existential Threat As Tensions Grow Between China and the West By Gary Symons TLL Editor in Chief Main Takeaways COVID-19 pandemic and Russian Invasion of Ukraine have revealed fragility of global trade arrangements China’s aggression toward Taiwan—a US ally—is creating insecurity for companies relying on Chinese manufacturing Licensing … [Read more...] about Special Report: What the Taiwan Crisis Means For Licensing

Ancient City of Dunhuang Depicted in Clash of Kings

The Chinese video game Clash of Kings has reached a "landmark licensing agreement" with Dunhuang Inspiration; part of the Dunhuang Culture & Tourism Group.  The two-year deal, brokered by art and cultural IP specialist ARTiSTORY, gives Clash of Kings exclusive access to the historic assets, artworks and location-based resources of Dunhuang: a historic city, and UNESCO … [Read more...] about Ancient City of Dunhuang Depicted in Clash of Kings

Trade Shows: India’s Largest Toy Fair Coming in September

Companies interested in the India toy market will be able to attend the Kids India tradeshow, live in Mumbai in mid-September. Organized by Spielwarenmesse, the eighth edition of Kids India takes place from Sept. 15-17 at the Jio World Convention Centre in Mumbai. It is regarded as India’s most important international B2B fair for toys, children’s products and sports goods, but … [Read more...] about Trade Shows: India’s Largest Toy Fair Coming in September

Thomson Expands into India Appliance Market Through Flipkart License

The French consumer electronics brand Thomson has launched small home appliances in India, in partnership with the leading Indian retailer Flipkart.  The collaboration was facilitated by India’s leading brand licensing agency LicenseWorks, on behalf of Thomson.  LicenseWorks is the leading full-service brand licensing agency in India specialized in the strategic brand … [Read more...] about Thomson Expands into India Appliance Market Through Flipkart License

ARTiSTORY Wins Global Licensing Rights for Centre Pompidou

ARTiSTORY continues to expand its portfolio of cultural partners, signing global licensing rights for Centre Pompidou, with initial expansion in China.  “Centre Pompidou is a cultural landmark of France and one of the top ten most visited museums in the world," says Yizan He, founder & CEO of ARTiSTORY. "We have witnessed the museum’s effort to reach an international … [Read more...] about ARTiSTORY Wins Global Licensing Rights for Centre Pompidou

Artist Matthew Langille Appoints IMG For Licensing in Asia

IMG today announced it has been appointed as New York-based artist Matthew Langille’s exclusive licensing representative in Asia. “I’ve been working in the space where fashion and art meet for the past eighteen years on my own," said Langille. "I’m thrilled to have the full support of IMG behind me to help extend my artwork’s global reach and create exciting collaborations … [Read more...] about Artist Matthew Langille Appoints IMG For Licensing in Asia