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Wasserman Music Partners With Howard University for New Entertainment Program

By Allison Watkinson TLL Reporter Wasserman Music has partnered with Howard University for the second iteration of its Entertainment Accelerator Experience program. Wasserman Music is a global talent management company that represents musical artists for live performances, touring, brand partnerships and more. "We are excited to work with Wasserman on this … [Read more...] about Wasserman Music Partners With Howard University for New Entertainment Program

The Biggest Video Game Licensing Deals You Might Have Missed in 2022

Article courtesy of Layer Licensing In a year where licensing deals and branded experiences in Roblox and Fortnite dominated media headlines, it was easy to miss some of the smaller deals and integrations in PC, mobile and console games. There’s a lot that licensors can learn from these deals, so here’s a monthly recap of some of the best ones! In January, we saw Valiant … [Read more...] about The Biggest Video Game Licensing Deals You Might Have Missed in 2022

Toy Industry Shocker: Hasbro to Lay Off 1,000 Employees

By Gary Symons TLL Editor in Chief US toy and entertainment company Hasbro announced Jan. 26 that it would be restructuring, laying off 15% of its workforce. The news rocked Wall Street analysts, as Hasbro shares dropped sharply in overnight trading after the late day announcement Thursday, and continued its fall on Friday. Hasbro primarily blamed the decline in … [Read more...] about Toy Industry Shocker: Hasbro to Lay Off 1,000 Employees

Sesame Workshop and Amazon Work to Support Military Families

By Allison Watkinson TLL Reporter Sesame Workshop and the US Department of Defense are launching new digital resources for the Sesame Street for Military Families initiative. The new resources have been made possible with the support of Amazon Web Services. The licensed digital content features Sesame Street characters as they highlight self-care strategies for … [Read more...] about Sesame Workshop and Amazon Work to Support Military Families

King Features Scores With PUCK HCKY Popeye Apparel Partnership

By Allison Watkinson TLL Reporter King Features Syndicate and PUCK HCKY have entered a licensing partnership for a collection of hockey-themed Popeye apparel. The Popeye entertainment franchise is owned by the international production and distribution company, King Features. A division of Hearst Newspapers, King Features Syndicate specializes in content syndication, … [Read more...] about King Features Scores With PUCK HCKY Popeye Apparel Partnership

Classic Game GoldenEye 007 Returns on Nintendo Switch and Xbox

By Allison Watkinson TLL Reporter MGM and EON Productions are partnering to bring the classic video game GoldenEye 007 to the Nintendo Switch and Microsoft Xbox platforms. Originally released in 1997 on the Nintendo 64 system, GoldenEye 007 is based on the 1995 James Bond film of the same name. In the game, players control the James Bond character as they embark on … [Read more...] about Classic Game GoldenEye 007 Returns on Nintendo Switch and Xbox

Who’s News: ZAG Appoints Former Target Exec As VP of Retail Development

By Allison Watkinson TLL Reporter ZAG has appointed veteran retail expert Gaye Dean as the company's new VP of North America retail development. In her new position at Zag, Dean will manage strategic relationships across all tiers of retail throughout North America for the ZAG Heroez brand franchise. Her initial focus will be to work with retailers on this year’s product … [Read more...] about Who’s News: ZAG Appoints Former Target Exec As VP of Retail Development

Who’s News: Former Disney Exec Tapped to Lead UP&E’s Global Strategy

By Allison Watkinson TLL Reporter Universal Products & Experiences has appointed Rafael 'Rafa' Macias to lead the company's global commercial strategies. Macias' newly created position at UP&E is officially titled EVP and global commercial officer of consumer products. In his new position, he will oversee not only strategy, but also consumer products development, … [Read more...] about Who’s News: Former Disney Exec Tapped to Lead UP&E’s Global Strategy

Sustainability: Moose Toys Sets Net Zero Goal For 2040

By Allison Watkinson TLL Reporter The Moose Toys company recently announced its commitment to reducing its greenhouse gas emissions to net-zero by 2040. The Australian toy company has set several long and short term sustainability targets that are in line with the international Paris Agreement. These goals will be verified by the Science Based Targets Initiative (SBTi) … [Read more...] about Sustainability: Moose Toys Sets Net Zero Goal For 2040

Who’s News: Former BBC Exec To Lead Partnerships At Insights Family

By Allison Watkinson TLL Reporter The Insights Family has appointed former BBC executive Rachel Bardill to lead their marketing and partnerships team. The Insights Family is a marketing intelligence company that specializes in providing information on kids and families. The company uses data science, machine-learning algorithms, and proprietary technology to provide … [Read more...] about Who’s News: Former BBC Exec To Lead Partnerships At Insights Family