By Allison Watkinson TLL Reporter Dunkin’ and Danone have launched a Cold Foam Creamers collection that includes two long-term flavors and one limited-edition seasonal variety. The co-branded Cold Foam Creamers are designed to offer consumers an at-home coffee topper inspired by flavors from Dunkin's café menu. Made using real cream and sugar, the licensed product … [Read more...] about Dunkin’ and Danone Introduce Licensed Creamers
Open Content
Lego’s Vincent Van Gogh Set Turns You Into a Master Artist
By Gary Symons TLL Editor in Chief The Lego Group has literally created a work of art in its latest brick set, in partnership with the Van Gogh Museum in Amsterdam. Lego has just unveiled its new Vincent Van Gogh - Sunflowers Set as part of the company's Lego Art collection. Created in close collaboration with the Van Gogh Museum in Amsterdam, the set allows users to create … [Read more...] about Lego’s Vincent Van Gogh Set Turns You Into a Master Artist
Captain America: Brave New World Blasts into Perfect Sports Supplements
By Allison Watkinson TLL Reporter Perfect Sports and Marvel Studios have launched a limited-edition collaboration for Captain America: Brave New World. Launched on January 3, the partnership is designed to promote the upcoming release of Captain America: Brave New World through licensed products and exclusive activations. "At Perfect Sports, we pride ourselves on … [Read more...] about Captain America: Brave New World Blasts into Perfect Sports Supplements
Toon2Tango and Schleich Launch Eldrador Creatures Partnership
By Allison Watkinson TLL Reporter Toon2Tango has signed an agreement with Schleich to develop and produce multi-platform entertainment content based on its Eldrador Creatures brand. First launched by Schleich in 2019, Eldrador Creatures is a toy figurine brand that features ferocious magical creatures from five different fantasy worlds. The narrative of Eldrador … [Read more...] about Toon2Tango and Schleich Launch Eldrador Creatures Partnership
CAA Brand Management to Represent Stumble Guys
By Gary Symons TLL Editor in Chief Leading licensing agency CAA Brand Management has been named the official licensing agency for Scopely’s multi-award-winning party battle royale game, Stumble Guys. The deal follows the global success of 'Stumble Guys' toys introduced in March 2024, with a second series just released, along with trading cards and stretchable … [Read more...] about CAA Brand Management to Represent Stumble Guys
New Hot Wheels Formula 1 Collection Crosses the Finish Line at Nuremberg
By Gary Symons TLL Editor in Chief Mattel, Inc. will unveil new additions to its Hot Wheels Formula 1 collection at the upcoming Nuremberg International Toy Fair. The new line is being issued following the success Mattel and Formula 1 enjoyed with the first collection in 2024, and includes a range of collectible cars and race track sets, offering fans an opportunity … [Read more...] about New Hot Wheels Formula 1 Collection Crosses the Finish Line at Nuremberg
McDonald’s and Pokémon Launch Happy Meal Partnership
By Allison Watkinson TLL Reporter McDonald's and Pokémon have launched a licensing partnership that offers Pokémon trading cards with each McDonald's Happy Meal. Featuring four limited-edition box designs, each licensed Happy Meal includes a poster, a sticker sheet and a Pokémon Trading Card Game (TCG) booster pack. The exclusive box designs feature art of popular … [Read more...] about McDonald’s and Pokémon Launch Happy Meal Partnership
Goodnotes Expands Branded Offerings with Sanrio-Themed Digital Stationery Collection
TLL Staff The popular digital note-taking app Goodnotes has announced the launch of a Sanrio-themed digital stationery collection on its in-app Goodnotes Marketplace. This collaboration marks Goodnotes' second global branded release in partnership with digital stationery leader Webudding, following the successful debut of a BTS-themed collection in May 2024. The Sanrio … [Read more...] about Goodnotes Expands Branded Offerings with Sanrio-Themed Digital Stationery Collection
CFP and Aviator Nation Launch Co-Branded Fashion Collection
By Allison Watkinson TLL Reporter Aviator Nation has teamed up with the CFP (College Football Playoffs) and the National Championship for a licensed fashion collection. The partnership with Aviator Nation was secured by the Collegiate Licensing Company (CLC) as the CFP's exclusive licensing representative. "We are thrilled to welcome Aviator Nation as a new CFP … [Read more...] about CFP and Aviator Nation Launch Co-Branded Fashion Collection
London Studio and Sellers Publishing Announce Dreamadelic Partnership
By Allison Watkinson TLL Reporter The London Studio has launched a collaborative partnership with Sellers Publishing for licensed calendars highlighting its Kitty Cocktails and Dreamadelic brands. Brokered by Firefly Brand Management, the collaborative licensing agreement will include two calendars for 2026 that feature works from Dreamadelic and Kitty Cocktails. The … [Read more...] about London Studio and Sellers Publishing Announce Dreamadelic Partnership