The Licensing Letter

Open Content

Dove and Crumbl Launch Sugary Skincare Collection

By Allison Watkinson TLL Reporter Dove has launched a licensing partnership with the Crumbl baking brand for a limited-edition bath and body collection inspired by Crumbl desserts. "The excitement of unboxing a Crumbl dessert isn't just about a sweet treat; it's about taking a break from the everyday hustle and savoring something special," said Crumbl co-founder, Sawyer … [Read more...] about Dove and Crumbl Launch Sugary Skincare Collection

Spencer’s Launches Sleep Token Merch for ‘Teeth of God’ Tour

TLL Staff Global Merchandising Services and Spencer's have released a limited-edition collection inspired by Sleep Token’s 2024 Teeth of God Tour. Starting January 2, 2025, fans can purchase exclusive apparel at select Spencer’s locations. Sleep Token, known for their atmospheric sound and enigmatic presence, blends alternative, metal, and ambient music to create … [Read more...] about Spencer’s Launches Sleep Token Merch for ‘Teeth of God’ Tour

Golden Concept and Blvck Paris Unveil Luxurious Apple Watch Case

TLL Staff Swedish luxury Apple Watch accessory leader Golden Concept and Parisian lifestyle brand Blvck Paris have launched their second joint venture: a meticulously designed Apple Watch case. The new launch follows the success of their first collaboration, said Julian O’hayon, Founder and CEO of Blvck Paris. "Our brands share a vision of bold, refined luxury," he … [Read more...] about Golden Concept and Blvck Paris Unveil Luxurious Apple Watch Case

The Rolling Stones Launch Debut Fine Fragrance, RS No.9

TLL Staff The Rolling Stones have announced the launch of their first fine fragrance, RS No.9, in partnership with Nirvana Brands and Bravado. Inspired by the band’s legacy and the cultural vibrancy of 1960s London, the fragrance combines rebellion and sophistication to reflect the spirit of the iconic rock group. RS No.9 was developed by perfumer Catherine Selig, who … [Read more...] about The Rolling Stones Launch Debut Fine Fragrance, RS No.9

Hasbro Partners with Marine Toys for Tots to Bring Holiday Joy to Children

TLL Staff Hasbro and Marine Toys for Tots are teaming up once again to bring holiday cheer to children in need. Together, they aim to support 11 million children this season and invite everyone to join their mission by donating at www.toysfortots.org/support-us. “At Hasbro, giving back to our local and global communities has been an integral part of our business since our … [Read more...] about Hasbro Partners with Marine Toys for Tots to Bring Holiday Joy to Children

BLVCK PARIS and CASETiFY Release Batman Tech Accessories

By Allison Watkinson TLL Reporter BLVCK PARIS, CASETiFY and Warner Bros Discovery have launched a third drop for their collaborative phone case and tech accessory collection. The newest drop in the co-branded collection showcases monochromatic artworks from BLVCK PARIS' lifestyle designs, as well as popular images from its recent collaboration with DC's Batman … [Read more...] about BLVCK PARIS and CASETiFY Release Batman Tech Accessories

Dungeons & Dragons Launch Epic Fashion Collection with Koi Footwear

By Allison Watkinson TLL Reporter Dungeons & Dragons has partnered with Koi Footwear for an epic fashion collection inspired by the D&D fantasy world. Created using Koi's vegan and cruelty-free materials, the licensed collection features a range of shoes and accessories that are based on elements, enemies and items from the tabletop gaming … [Read more...] about Dungeons & Dragons Launch Epic Fashion Collection with Koi Footwear

Baileys and Dolci Frutta Release Chocolatey Treats

By Allison Watkinson TLL Reporter Baileys and Dulci Frutta are launching an Irish Cream-flavored addition to Dolci Frutta's line of chocolate melting wafer desserts. The licensed Baileys Irish Cream x Dulci Frutta melting wafers were designed to bring the flavor of Diageo's classic Baileys liqueur to Saco Food's existing collection of alcohol-free Dulci Frutta … [Read more...] about Baileys and Dolci Frutta Release Chocolatey Treats

RAID: Shadow Legends Runs Masters of the Universe Collaboration

By Allison Watkinson TLL Reporter The RAID: Shadow Legends role-playing game is running a limited-edition licensing collaboration with Masters of the Universe. Launched in partnership with Mattel and UP&E, the exclusive collaboration has brought He-Man and Skeletor to the the RAID: Shadow Legends game as new Legendary Champions. Running from November 25, 2024 … [Read more...] about RAID: Shadow Legends Runs Masters of the Universe Collaboration