By Allison Watkinson TLL Reporter HarperCollins Children’s Books has secured The Point.1888 to represent the licensing programs for three of its children’s brands. The Point.1888 is a brand licensing agency that facilitates partnerships between brands, retailers, and manufacturers to create new products. "We are thrilled to be working with The Point.1888," said … [Read more...] about HarperCollins Taps The Point.1888 to Rep Children’s Books
Editorial
MultiStory and Metavision Invite Fans to Dine Out in the Metaverse
By Allison Watkinson TLL Reporter MultiStory Media and Metavision have partnered up to launch a metaverse world based on the Come Dine With Me TV series. The independent metaverse experience was created by Metavision, Blockworks and the show’s producer Multistory Media using the Minecraft platform. The new experience is called Come Mine With Me and it allows players … [Read more...] about MultiStory and Metavision Invite Fans to Dine Out in the Metaverse
News Alert: Disney Sues Florida Governor Ron DeSantis
Lawsuit Filed After DeSantis-Appointed Board Voids Theme Park Agreement The Walt Disney Company has filed suit against Florida Governor Ron DeSantis for violating its First Amendment rights to free speech. The lawsuit accuses the governor of conducting a “targeted campaign of government retaliation” as punishment for the company’s decision to speak out against Florida's … [Read more...] about News Alert: Disney Sues Florida Governor Ron DeSantis
Space Invaders Takes Over a Galaxy of Licensing Deals
By Allison Watkinson TLL Reporter WildBrain CPLG has secured several licensing partnerships for Taito’s Space Invaders arcade brand on behalf of Square Enix Ltd. Space Invaders is an arcade game that was originally manufactured by the Japanese company Taito, which was acquired by Square Enix Holdings Co. Ltd. as a wholly-owned subsidiary in 2006. “The 45th anniversary … [Read more...] about Space Invaders Takes Over a Galaxy of Licensing Deals
Say What Now? Rivals Mattel and Hasbro Enter Into Major Licensing Deal
By Gary Symons TLL Editor in Chief Toymakers Mattel and Hasbro have obviously decided companies do better when they play well together. This week Hasbro and Mattel revealed they have signed multi-year licensing agreements for some of their most popular toy brands. Hasbro, Inc. (NASDAQ: HAS) and Mattel, Inc. (NASDAQ: MAT) announced that they have entered into multi-year … [Read more...] about Say What Now? Rivals Mattel and Hasbro Enter Into Major Licensing Deal
Video Gaming: Mercedes-Benz Adds Angry Birds for Playful Passengers
By Allison Watkinson TLL Reporter Rovio Entertainment has partnered with Mercedes-Benz to bring the Angry Birds game to the new Mercedes-Benz E-Class model. The new partnership will make the Angry Birds game available on the dashboard touchscreen of the Mercedes-Benz E-Class sedan through the automotive App Store, Faurecia Aptoide. The dashboard touchscreen in the new … [Read more...] about Video Gaming: Mercedes-Benz Adds Angry Birds for Playful Passengers
Toy Licensing: Barbie Introduces Its First Doll with Down Syndrome
By Allison Watkinson TLL Reporter Mattel has partnered with NDSS to bring a Barbie doll with Down syndrome to this year's global Fashionistas lineup. The NDSS aka The National Down Syndrome Society is a human rights organization dedicated to aiding individuals with Down syndrome. NDSS supports individuals with Down syndrome by providing resources, advocating for policy … [Read more...] about Toy Licensing: Barbie Introduces Its First Doll with Down Syndrome
Who’s News: Qobuz Deputy CEO Named “Power Player” by Billboard
By Allison Watkinson TLL Reporter Georges Fornay, the deputy CEO of the music platform Qobuz, has been added to Billboard’s 2023 International Power Players List. Founded in 2007, Qobuz is a France-based music streaming and download platform. The Quobay platform is currently available in 26 countries across the globe and features a catalog of over 100 million … [Read more...] about Who’s News: Qobuz Deputy CEO Named “Power Player” by Billboard
Winners Named in Rube Goldberg’s Lunchables Contest
By Allison Watkinson TLL Reporter The Rube Goldberg Institute and Lunchables have crowned the top 10 winners for the 2023 Rube Goldberg Machine x Lunchables Contest. The official 2023 task challenged 140 teams to engineer imaginative and convoluted machines that can assemble a Kraft Heinz Lunchable product. Thousands of kids and teens from around the world participated in … [Read more...] about Winners Named in Rube Goldberg’s Lunchables Contest
Mabi Swimwear’s Collab With Amazonian Activist Yarikazu Xipaya
By Gary Symons TLL Editor in Chief Mabi Swimwear is working with the indigenous activist Yarikazu Xipaya to raise awareness to the protection of the Amazon Rainforest. Xipaya is an activist who is now working on her law degree to provide her with tools to better defend her people's culture, as well as the environment of the rain forest in the Amazon river basin. Xipaya … [Read more...] about Mabi Swimwear’s Collab With Amazonian Activist Yarikazu Xipaya