Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Licenses Recently Granted, U.S. *Extension or renewal. PropertyGranted ToProducts ManufacturedGranted By 5 Seconds of Summer Acco BrandsStationery Bravado Intl. … [Read more...] about Deal Sheet — 11/12/2015
TLL
Aéropostale Seeks to Raise Cash with International Licensing
Teen specialty retailer Aéropostale, struggling to turn around sagging sales domestically under threat of delisting from the New York Stock Exchange, is expanding through retail and product licensing deals. By expanding through licensing, Aéropostale is positioned to receive a steady income while its licensing partners covers the majority of costs. The chain … [Read more...] about Aéropostale Seeks to Raise Cash with International Licensing
Place-based Strategy Getting DreamWorks Where it Wants to Go
By Marcy Magiera DreamWorks Animation (DWA) must be as happy as, well, an ogre in a swamp with its strategy to exploit Shrek, Hiccup, Oh, Alex and other characters in location-based licensing. As its DreamWorks DreamPlace holiday attractions roll out in malls across the U.S. and London, the movie studio reported that its consumer product revenues more than doubled in the third … [Read more...] about Place-based Strategy Getting DreamWorks Where it Wants to Go
The New Face of Beanstalk
By Karina Masolova Last week, licensing agency Beanstalk officially announced the appointment of Allison Ames as its CEO, expanding her current responsibilities as President. She succeeds Michael Stone, who will actively serve as Chairman, advising and promoting the company. Ames spoke with TLL to discuss Beanstalk's plans for the future and the latest trends hitting the … [Read more...] about The New Face of Beanstalk
The State of Estates
By Karina Masolova They may be dead, but they're not gone. Estate licensing, for deceased celebrities who would fall under the celebrities category in life, made up 2.3% of all licensing revenue in 2014. After gaining 1.3% in 2013, estate-based sales fell 1.0% in 2014 to $2.25 billion. Retail success in was largely limited to a couple of dominant properties, notably Marilyn … [Read more...] about The State of Estates
Deal Sheet — 11/4/2015
Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Licenses Recently Granted, U.S. *Extension or renewal. PropertyGranted ToProducts ManufacturedGranted By Amylee Weeks Christian BrandsBible covers, bookmarks, … [Read more...] about Deal Sheet — 11/4/2015
Visions of the Future from Stream Con
By Karina Masolova This Halloween weekend, New York saw its first digital content and creator convention, Stream Con NYC. The East Coast alternative to VidCon welcomed thousands of digital content fans, creators and professionals as they negotiated the future of branding and content consumption—and, of course, the implications for licensing. Celebrities from social media, and … [Read more...] about Visions of the Future from Stream Con
Licensee Accusation: Asics Deliberately Tried to Drive Us Out of Business
By Glenn S. Demby, Esq. What Happened: Asics gave Windsor Financial Group, LLC, financing and exclusive rights to open and operate 13 Asics stores, including flagships in Boston and New York. The deal was supposed to run for 20 years but a couple of years in, Asics terminated the agreement. As a result, Windsor had to close the stores and eat the millions of dollars it had … [Read more...] about Licensee Accusation: Asics Deliberately Tried to Drive Us Out of Business
Licensed Sales Fuel Explosive Growth at Sequential Brands
By Glenn S. Demby, Esq. Sequential Brands had showed third quarter (Q3) sales for the ages, more than doubling year-over-year revenues from $10 million to $23 million. Because Sequential's business model centers on acquiring and then licensing out brands, almost all of this money is royalty income. Here's a performance breakdown based on CEO Yehuda Shmidman's conference call … [Read more...] about Licensed Sales Fuel Explosive Growth at Sequential Brands
Who’s News
Viacom International Media Networks’ VP Intl. Brand Management Charlotte Castillo has been promoted to SVP Brand Management & Creative for Nickelodeon and Viacom Consumer Products (NVCP). Seth Marks, former SVP Merchandising & Strategic Sourcing for Overstock.com, has joined Kmart as Head Strategic Merchandising. Jarrod Weber has been promoted to EVP Fashion at … [Read more...] about Who’s News