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China Continues Attack on Western Brands

By Gary Symons Editor in Chief Under attack by Western countries and some corporations over its treatment of the minority Muslim Uyghur population in the province of Xingiang, China has been lashing out at European and North American luxury brands over the past week, and took another shot at British fashion firm Burberry. The company, like H&M, Nike, and others, had suggested that cotton from the Xingiang region is problematic, and took a public stance to ban Xingiang cotton from any of its products. That did not go over well in Beijing, where the government has vowed to hit back against its critics. This week, Burberry was removed as a licensed partner from the overwhelmingly popular Chinese video game Honor of Kings. If you haven’t heard of the game, then… . . . read more

Beijing Lashes Out at Western Fashion Brands

WAR OF WORDS OVER HUMAN RIGHTS SPILLS OVER INTO LICENSING, AS CHINA HITS BACK AGAINST H&M, ADIDAS, NIKE, AND MORE Stung by accusations of human rights abuses in the Xinjiang region, Beijing is lashing out at Western fashion brands that have criticized the Chinese government. Already, Chinese state TV has called for a boycott of the Swedish retailer H&M, following sanctions by Western governments on Chinese officials accused of taking part in human rights abuses against the Uyghur people of Xinjiang. Some Chinese celebrities, like singer-actors Wang Yibo and Eason Chan (pictured), have begun cutting ties with Western companies. Chan, for example, has faced a backlash from fans in China after stepping down as a celebrity ambassador for Adidas. Wang similarly stepped down as brand ambassador for Nike, saying he… . . . read more

TikTok Makes Monetization Move with Partner Shopify

The hugely popular and – in the US at least – politically controversial social media platform TikTok pulled off a huge move this week in its quest to monetize the rapidly growing brand.  TikTok’s short, user-generated videos have been the single most popular social media innovation of the past two years, with millions of users and viewers signing on in just months.  Less welcome for TikTok was the attention of US President Donald Trump, who saw the Chinese-owned platform as a security threat to US citizens.  Clearly, many US and Western corporations don’t agree, as businesses large and small have rushed to partner with the rapidly growing user-generated video platform. Now TikTok and the Canadian ecommerce giant Shopify have launched a new “compatibility project” which allows small business owners to… . . . read more

Worldwide

Top Licensed Retail Sales Figures to Have On-hand in the New Year

While TLL is crunching the official stats for 2019 over the next month, here are some figures and trends we’re tracking for next year…


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