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About The Licensing Letter and Plain Language Media: Since its founding in 1977, The Licensing Letter (TLL) has provided consumer-product licensing companies in all types of industries with the yardsticks to measure licensing—a valuable business tool. Over the years, TLL has compiled ongoing and historical data about licensing—benchmarks that are used by companies large and small to chart performance and to provide a sense of business direction, by sector. TLL’s services provide unrivaled consistency, depth, history, independence, and credibility about data, trends, and opportunities with licensing. Plain Language Media, the organization behind TLL, publishes newsletters, research studies, and directories that focus on management, marketing, consumer, and retail trends—and also produces conferences, seminars, and webinars.

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