Description
Join the winner’s circle in the $19.4 billion worldwide sports and collegiate licensing business.
The Sports Licensing Report provides quick-reference rundowns of the teams in each league; licensees lists; attendance data; media profiles; marketing strategy; and retail sales data. You’ll have all the hard numbers and contacts you need whether you are a long-time player, or a rookie first breaking into the big leagues.
To capitalize on this explosive market, you need a deep understanding of the leagues and organizations that comprise the sector. The Sports Licensing Report reveals:
- Which merchandise categories are the best sellers for which leagues. You’ll have all-new Licensing Letter breakdowns for the major U.S. leagues, so you can align the right products with the right sports.
- Who the key manufacturers are, and which sports they license – so you can enhance your offerings and distribution.
- When exclusivity is worth a premium – so you get the best return on your investment.
- Where the key international growth opportunities are for U.S.-based and other leagues, sports organizations, and athletes.
Sports licensing generates over $1 billion in royalty revenue annually. Order the Sports Licensing Report today to assure your place in the winner’s circle.
Published June 2016. 124 pages, 63 charts, tables, and graphs.
Site licenses are available for those who wish to share TLL publications with their colleagues. Please contact Andrea at andrea@plainlanguagemedia.com or 888-729-2315 x316 for details.