Contact the editor at karina@plainlanguagemedia.com Apple nabs the rights to the late Charles M. Schulz’s Peanuts brand following a highly competitive bidding process. The deal will see Apple team with DHX, which already has a stake in the Peanuts franchise, to produce upcoming projects, including new specials and animated shorts, exclusively for Apple TV. Under the new … [Read more...] about M&A & CSR
Alibaba
M&A & Legal: Fashion, Trade & Counterfeit
Contact the Editor at karina@plainlanguagemedia.com. VF Corp. names the new independent, publicly traded company that has been spun off from its jeanswear organization as Kontoor Brands. The separation will be completed in the first half of 2019 and the entity will comprise the Wrangler, Lee, and Rock & Republic brands as well as the VF Outlet business. Marquee Brands … [Read more...] about M&A & Legal: Fashion, Trade & Counterfeit
2018 Holiday Spending Expected to be Strong
Contact the Editor at karina@plainlanguagemedia.com. U.S. consumer confidence rose to an 18-year high in October, per The Conference Board. The index reading of 137.9, driven largely by a robust labor market, indicates that consumers expect the current strong pace of economic growth to carry over into early 2019. The NRF estimates that holiday spending will increase 4.1% this … [Read more...] about 2018 Holiday Spending Expected to be Strong
Experiential & Content Initiatives: From Theme Parks to Boxing Matches
Contact the Editor at karina@plainlanguagemedia.com. CBS Films enters into an exclusive national partnership with Six Flags Entertainment for a unique Halloween theme park experience that brings horror flick Hell Fest to life in CA, NJ, and IL. New themes areas include The Mausoleum, an increasingly narrow hall that forces guests to feel the touch of death; The Mask Room, a … [Read more...] about Experiential & Content Initiatives: From Theme Parks to Boxing Matches
The Fight Against Counterfeits
Epic Counters Fakes on Social Media Epic Rights partners with CounterFind to combat counterfeit merchandise and pave the way for online brand protection within the music industry. Its brands include KISS, AC/DC, Aerosmith, Billy Joel, and more. CounterFind’s software finds all ads marketing counterfeit on sites like Facebook and Instagram, then shuts them down in real time. … [Read more...] about The Fight Against Counterfeits
Google, YT & Microsoft MVPs Amongst Tech Brands
The title of most powerful tech brand worldwide goes to Google for the first time in six years, according to Brand Finance, which ranks brands based on its own index. The previous No. 1 spot was occupied by Apple, but the brand valuation firm has firmly devalued the giant by $38.7 billion as optimism around Apple's ability to innovate and sustain revenue growth wane. Overall, … [Read more...] about Google, YT & Microsoft MVPs Amongst Tech Brands
M&A & Marketing
Disney looks to raise its ownership stake in Disneyland Paris to 85.7% after cutting a deal to buy the interest held by another Euro Disney investor, Kingdom Holding Co. The company plans to buy out remaining shares and invest up to $1.6 billion in the park to improve conditions, which has been struggling with attendance figures following the Nov. 2015 terrorist attacks in … [Read more...] about M&A & Marketing
M&A & Marketing
Disney looks to raise its ownership stake in Disneyland Paris to 85.7% after cutting a deal to buy the interest held by another Euro Disney investor, Kingdom Holding Co. The company plans to buy out remaining shares and invest up to $1.6 billion in the park to improve conditions, which has been struggling with attendance figures following the Nov. 2015 terrorist attacks in … [Read more...] about M&A & Marketing
M&A And Lawsuits
Jet.com, which was acquired by Walmart for $3.3 billion in September, buys out apparel and accessories site Shoebuy.com for $70 million from IAC. The e-tailer is a direct competitor of Amazon.The United Kingdom Competition & Markets Authority (CMA) approves VTech's acquisition of educational toy firm LeapFrog, stating that the deal will not lead to competition … [Read more...] about M&A And Lawsuits
Content Creators
The digital media and entertainment division of Alibaba will invest $7.2 billion in new content over the next three years. The CEO of Alibaba’s Digital Media and Entertainment Group, Yu Yongfu wrote in an internal email—the figure was later confirmed by a company spokesperson—that “he didn’t come to play,” according to Reuters. A+E Networks acquires a majority stake in South … [Read more...] about Content Creators