The quirky and wildly popular video game Among Us is expanding its global reach with new licensing deals, including key agreements in Latin America and Europe. Gaming company Innersloth has appointed Tycoon Enterprises as its exclusive licensing agent in Latin America, while in Europe, the company has tagged SkyBrands to develop a portfolio of apparel and home textile products using Among Us imagery. Among Us is a multiplayer product heavy on social gameplay in which one of the players plays the role of a killer on a space station, while the other players try to identify the murderer in their midst. The game famously saw Representative Alexandria Ocasio Cortes playing for an online audience against the leader of Canada’s opposition New Democratic Party Jagmeet Singh, in which Singh killed off… . . . read more
Among Us Video Game Creators Choose Toikido As Toy Partner
The studios behind the trending video game Among Us have chosen the newly formed British toymaker Toikido as their global master toy partner for a line of collectibles, action figures, plush toys, play sets and more. Among Us has become one of the world’s most popular games since it was first released in June 2018 by InnerSloth and Dual Wield Studios. The game makers say its popularity really exploded during the pandemic in 2020, when it became the most downloaded game in the world. The free multi-player game can be played on multiple platforms, including smartphones, tablets and PCs. Like many games that hit the big time, the popularity of Among Us soared after some of the top gamers on Twitch started to play and live stream the game to millions of… . . . read more