Baked by Melissa Launches PAW Patrol Cupcake Line, Targeting Kid-Focused Growth Baked by Melissa has partnered with Paramount Consumer Products to launch a PAW Patrol–branded mini cupcake collection, the brand’s first-ever licensed line. The campaign features character-themed packs based on Chase, Skye, Marshall, and Rubble, available via retail, e-commerce, and wholesale … [Read more...] about Licensing Briefs: Recent Deals From Around the Web
Baked by Melissa
Claussen Pickles and Baked by Melissa Launch Dill-icious Cupcake Collab
By Allison Watkinson TLL Reporter Claussen Pickles has launched a licensing partnership with Baked by Melissa to create a pickle-flavored cupcake for National Pickle Month. Founded in 2008, Baked by Melissa is an American bakery company and dessert brand that specializes in handcrafted mini-cupcakes and other bite-size treats. Baked by Melissa currently has thirteen in-person … [Read more...] about Claussen Pickles and Baked by Melissa Launch Dill-icious Cupcake Collab