The Licensing Letter

book licensing

Toonz and Giffi Announce Adventures of Rusty Animated Series

By Allison Watkinson TLL Reporter Toonz Media Group and Giffi have entered a collaborative partnership to create a licensed  animated series based on stories from acclaimed author, Ruskin Bond. “It is a truly delightful journey to see my stories come to life through animation," said Bond. "The thought of reaching a new generation of readers and viewers through this medium is … [Read more...] about Toonz and Giffi Announce Adventures of Rusty Animated Series

Who’s News: Dr. Seuss Beefs Up Its Corporate Legal Team

By Allison Watkinson TLL Reporter Dr. Seuss Enterprises has promoted Nicole Gates to Vice President, Legal, and hired Mike Lancaster as Corporate Counsel. “I’ve had the pleasure of working alongside Nicole for over five years now, and I cannot overstate what an incredible asset she is to Dr. Seuss Enterprises’ executive team as well as to the company as a whole," said … [Read more...] about Who’s News: Dr. Seuss Beefs Up Its Corporate Legal Team

Scholastic Fuels Media Expansion With Acquisition of 9 Story

By Gary Symons TLL Editor in Chief The publisher Scholastic (NASDAQ: SCHL) has signed a definitive agreement for a major strategic investment in 9 Story Media Group. The $186 million investment will see Scholastic acquire 100% of the economic interest in and a minority of voting rights in 9 Story, a successful Canadian animation studio. Scholastic is a leading global … [Read more...] about Scholastic Fuels Media Expansion With Acquisition of 9 Story

Metrostar Trumpets Four New Partners For Elmer the Patchwork Elephant

By Gary Symons TLL Editor in Chief In the run up to Elmer’s 35th anniversary in 2024, licensing agency Metrostar has announced four new partners for the popular children’s book character. Elmer the Patchwork Elephant (often shortened to Elmer) is a children's picture book series by the British author David McKee. The first Elmer book was published by Dobson Books in … [Read more...] about Metrostar Trumpets Four New Partners For Elmer the Patchwork Elephant

TeamTO Adapts Elisabeth: Princess of Versaille As Animated Series

By Allison Watkinson TLL Reporter TeamTO has acquired the rights to adapt the Elisabeth: Princess of Versailles book series into an animated production. TeamTO  is a French childrens' entertainment company that focuses on producing film and TV content based on both licensed and internally-developed IP. TeamTO's productions air on broadcasting and streaming channels … [Read more...] about TeamTO Adapts Elisabeth: Princess of Versaille As Animated Series

The Cat In The Hat Gets His Own Podcast Through Wondery Kids

By Gary Symons TLL Editor in Chief The stories of Dr. Seuss will soon get their own podcasts through Wondery Kids & Family, starting with The Cat in the Hat. Wondery Kids and Family is a division of Wondery, one of the world's most successful podcast studios. The company has signed what it calls an "expansive deal" with Dr. Seuss Enterprises to bring the world of … [Read more...] about The Cat In The Hat Gets His Own Podcast Through Wondery Kids

Corus Entertainment’s Waterside Studios Begins Production on Geek Girl TV Series

By Allison WatkinsonTLL ReporterCorus Entertainment’s Waterside Studios has started production on a TV series based on the Geek Girl novel franchise by Holly Smales.Waterside Studios is a Corus-owned IP and production venture that specializes in scripted media content.“As Corus continues to build a content powerhouse, Geek Girl brings together Corus’ incredible collection of … [Read more...] about Corus Entertainment’s Waterside Studios Begins Production on Geek Girl TV Series

Check Out the New Look for Insight Editions’ Branding

By Allison Watkinson TLL Reporter Insight Editions has developed a new corporate identity system with assistance from the LA-based studio, Outfit Branding & Design. Insight Editions is a publishing company that creates, designs, and produces licensed products in partnership with global entertainment, gaming, and pop-culture brands. Insight Editions' newly-updated … [Read more...] about Check Out the New Look for Insight Editions’ Branding

Unicorn Academy: Spin Master Unveils Its Latest Entertainment and Toy Franchise

By Allison Watkinson TLL Reporter Spin Master has announced a new multiplatform children's franchise called Unicorn Academy, which will debut with a Netflix-original animated series. Spin Master is a global children's entertainment company that specializes in creating toys, entertainment content, and digital games. With distribution in over 100 countries, Spin Master … [Read more...] about Unicorn Academy: Spin Master Unveils Its Latest Entertainment and Toy Franchise

Putting a ‘Spotlight’ on Licensing Opportunities for Anboran Fantasy Series

By Gary Symons TLL Editor in Chief Spotlight Licensing has been appointed to help expand the licensing opportunities for the fairytale book series Anboran, which features people of color. The book series is the kind of success story all writers dream of, as author Ronnie Anderson Jr. self-published his initial anthology Five Amazing Fairytales. Since then, Anderson … [Read more...] about Putting a ‘Spotlight’ on Licensing Opportunities for Anboran Fantasy Series