By Allison Watkinson TLL Reporter Selfridges has partnered with Black Sabbath and Bravado for a licensed fan experience inspired by the band's final UK show. Designed to celebrate Black Sabbath's upcoming Birmingham show, Back To The Beginning, the immersive fan experience will offer merchandise, live mural artwork, themed decorations, photo opportunities and more. Open … [Read more...] about Selfridges Celebrates Black Sabbath with In-Store Experience
Bravado
Bravado and Selfridges London Host Lil Wayne Pop-Up Shop
By Allison Watkinson TLL Reporter Bravado and Selfridges London have launched a licensed Lil Wayne pop-up shop at the high-end retailer's Oxford Street department store. The limited-edition pop-up features several collections of merchandise inspired by the rapper's newest album, Tha Carter VI from Young Money Records/Republic Records. “We’re thrilled to collaborate with … [Read more...] about Bravado and Selfridges London Host Lil Wayne Pop-Up Shop
The Rolling Stones and Aston Martin Aramco Rock On with New Collection
By Allison Watkinson TLL Reporter The Aston Martin Aramco Formula One team has partnered with the Rolling Stones rock band for an exclusive collection of co-branded merchandise. The limited-edition collection includes hoodies, t-shirts and caps that sport the Rolling Stones tongue logo with Aston Martin wings. On April 24, a selection of Aston Martin Aramco fans won the … [Read more...] about The Rolling Stones and Aston Martin Aramco Rock On with New Collection
Katy Perry vs. Katie Perry: Pop Singer Wins Trademark Fight Over Fashion Designer
By Gary Symons TLL Editor in Chief The singer Katy Perry has won an appeal allowing her to use her own name in Australia, following a nine-year legal battle against loungewear designer Katie Perry. The similarity of the two names was at the heart of the acrimonious battle, which left the I Kissed a Girl singer triumphant, and the designer devastated. On Friday, November 22, … [Read more...] about Katy Perry vs. Katie Perry: Pop Singer Wins Trademark Fight Over Fashion Designer
Who’s News: Bravado Announces Major Leadership Restructuring
By Allison Watkinson TLL Reporter Bravado, the merchandising and brand management division of Universal Music Group, has unveiled a new leadership structure for strategic growth. Bravado says the new leadership structure "aims to super serve Bravado’s roster of artists and brands and to continue to support the ever-growing company." Changes at Bravado will also … [Read more...] about Who’s News: Bravado Announces Major Leadership Restructuring
Licensing Roundup: Bravado Gets Stoned, BOSS Bends It Like Beckham
TLL Staff With Licensing Expo in full swing, it's a crazy busy week for licensing deals. Bravado has announced three new deals for three of the most iconic names in modern music; Volkswagen has signed on a new licensing agency, David Beckham is teaming up with Hugo Boss; Jazwares is playing with a giant, homicidal bunny rabbit, and we cover Paris Hilton's puppy … [Read more...] about Licensing Roundup: Bravado Gets Stoned, BOSS Bends It Like Beckham
Who’s News: Rockstar Licensing Exec Lisa Streff Joins Global Merchandising
By Gary Symons TLL Editor in Chief Global Merchandising Services just made a key appointment, hiring music licensing veteran Lisa Streff as SVP of Licensing and Brand Development for North America. Streff is considered a rockstar in the music licensing industry, having worked with many of the world's top acts. Streff was previously the SVP of Global Licensing and … [Read more...] about Who’s News: Rockstar Licensing Exec Lisa Streff Joins Global Merchandising
Who’s News: Bravado Adds Bench Strength to Executive Leadership Team
By Allison Watkinson TLL Reporter Universal Music Group’s Bravado division has added several new key members to its executive leadership team. The new appointments include (clockwise starting from the left, above) Alyssa Tobias as VP of creative services, Keith Taperell as VP of global brand partnerships and energy marketing, Kim Youngberg as head of legal, and Bill … [Read more...] about Who’s News: Bravado Adds Bench Strength to Executive Leadership Team
Epic Rights Appointed Agency for Musical Legend Luther Vandross
By Allison Watkinson TLL Reporter The estate of Luther Vandross has appointed Epic Rights as its exclusive licensing and merchandise management agency. Luther Vandross was an American singer, songwriter and record producer who got his start in 1981, when he released his debut solo album, Never Too Much. Throughout his 30-year career, he sold over 40 million albums … [Read more...] about Epic Rights Appointed Agency for Musical Legend Luther Vandross
Music Licensing: The Webster To Host Licensed Elton John Pop-Up Installation
By Allison Watkinson TLL Reporter Elton John and Bravado have announced an LA-based experiential licensing takeover headlined with a pop-up installation at the multi-brand retailer, The Webster. The licensing experience was managed on behalf of Elton John by Bravado, Universal Music Group's merchandise and brand management company. The installation details at the … [Read more...] about Music Licensing: The Webster To Host Licensed Elton John Pop-Up Installation