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Fashion Licensing: Popeye and Olive Oyl Hit the Milan Catwalk

King Features and fashion partner Iceberg unveiled the retail launch of a new capsule collection in the Italian fashion capital of Milan. The collaborators say the first collection was unveiled during Fashion Week with an… . . . read more

Fashion: Estée Lauder in Talks to Acquire Tom Ford

By Gary Symons TLL Editor in Chief Estée Lauder is making a move into the fashion world, as the company has initiated talks to acquire Tom Ford International. Estee Lauder is best known as a… . . . read more

Fashion Licensing: Tommy Bahama Going to the Dogs in K9 Licensing Deal

By Gary Symons TLL Editor in Chief The chilled out, island lifestyle brand Tommy Bahama has partnered with K9Wear on an innovative collection of premium pet harnesses and apparel. K9Wear says its created the first… . . . read more

Trademark Licensing: Nails.INC Launches Cheesy Product Line With Velveeta

By Gary Symons TLL Editor in Chief Everyone’s heard of chicken fingers, but cheese fingers? That’s now a thing, as the Kraft Heinz brand VELVEETA launched its first nail polish collection in partnership with Nails.INC. And… . . . read more

Fashion Brand Custo Barcelona Partners With Art Ask Agency

By Allison Watkinson TLL Reporter Art Ask Agency has added the international fashion brand Custo Barcelona to its portfolio of lifestyle licenses. Art Ask Agency is an international licensing agency that offers complete services to… . . . read more

Fashion Licensing: Long Awaited Adidas x Gucci Line Dropped Tuesday

By Gary Symons TLL Editor in Chief Unlikely partners Gucci and Adidas dropped their long anticipated fashion collection Tuesday, after a nine-month wait. The collection was originally born on the Exquisite Gucci runway in Milan,… . . . read more

Fashion Licensing: Laura Ashley Engages IMG for Multi-Territory Expansion

IMG is set to expand the British heritage brand Laura Ashley’s consumer products line in Europe, Australia, New Zealand, China, India and the Middle East. “For almost 70 years, Laura Ashley’s iconic, quality-led designs, prints… . . . read more

Fashion Licensing: Unlimited to Produce Branded Footwear For The Gap

Unlimited Footwear Group of The Netherlands has signed a deal to produce footwear for Gap Inc. in Europe, in a deal brokered by IMG. The deal covers the European Union, the UK, Switzerland and Scandinavia…. . . . read more

Fashion Licensing: Prada Reveals Digital Collection in Riders Republic

Fashion icon Prada has just revealed a new digital collection in the popular sports game Riders Republic by Ubisoft. As well, Ubisoft announced the popular Riders Republic game was to be available to play for… . . . read more

North Face x Gucci Tops For Fashion Collaborations In 2021

By Gary Symons TLL Editor in Chief With 2021 in the rear view mirror, it’s a good time to look at the licensing collaborations that really worked. Thankfully, the research team at Love The Sales… . . . read more


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