Start Your FREE Membership NOW
 Get Immediate Access to Licensing Articles & Special Features
 Receive Our Weekly eNewsletters, The Deal Sheet,
   The Licensing Advisor and Weekly Wrap Up
 Absolutely NO Risk or Obligation on Your Part -- It's FREE!



Upgrade to Premium Membership NOW for Just $147!
Get 3 Months of Full Premium Membership Access
Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts
And MUCH MORE!
Experiential

Experiential Roundup

See the latest in experiential licensing initiatives worldwide

Featuring: NASA, 20th Century Fox, Disney, Margaritaville, and more…


. . . read more

Branding

Google, YT & Microsoft MVPs Amongst Tech Brands

The title of most powerful tech brand worldwide goes to Google for the first time in six years—with the previous No. 1, Apple, falling behind other like YouTube, Microsoft, and Samung…


. . . read more

Business

M&A & Marketing

Keep track of the latest business deals and marketing programs to impact the licensing industry.

Featuring: Disney, Mattel, Alibaba, Sears, Sanrio, Spyder, and more…


. . . read more

VIDEO GAMES

Pokémon GOes Viral in its 20th Anniversary Celebrations

Free-to-play augmented-reality game Pokémon Go has caused quite a stir—with everyone from retailers to networks eager to get a piece of the pie of the most viral mobile app of all time. TLL estimates that Pokémon sold approximately…


. . . read more

TECHNOLOGY

New Frontiers in VR

As traditional linear entertainment is falling by the wayside, certain emerging technologies are paving new roads for us to interact with…


. . . read more

TECHNOLOGY TRENDS

Licensing of Entertainment Properties for Virtual Reality Products

Hollywood is getting into virtual reality. VR was all the rage at the Sundance Film Festival in January, where festival goers reportedly waited in line for hours to experience the VR flight simulator “Birdly.” And this was just one of almost a dozen VR displays at Sundance, most of which used the pricey and cutting edge Oculus Rift “head-mounted display” to create their experiences…

. . . read more



(-000tll-)