A look at celebrity-based licensing—up 1.9% in 2016 in the U.S./Canada—through the lense of one entertainment empire and its lawsuits…
CELEBRITY
What Not to Do: Kardashians Score a Win in Fight Against Licensee
September 5, 2016
The Kardashian sisters got a pretrial court order barring Haven Beauty from using their names and trademarks—effectively opening the door for new licensees to step in, since the Kardashians want to ultimately terminate their licensing agreement…