By Allison Watkinson TLL Reporter Born to License has brokered a deal between Wolfpak and King Features for a licensed collection of Popeye performance backpacks. The limited-edition capsule collection features a variety of tactical athletic backpacks decorated with Popeye prints and collectible patches. “At Wolfpak, we’re always pushing the boundaries of function and … [Read more...] about Born to License Brokers Wolfpak and Popeye Collaboration
King Features
Moomin and Dearcloud Partner for Premium Beauty Collection
By Allison Watkinson TLL Reporter Dearcloud and Moomin Characters are launching a licensed skincare and beauty collection inspired by characters from the Moomin franchise. Available as of December 12, the licensed collection features an assortment of Moomin-inspired beauty products created in South Korea by the Dearcloud brand. The products offered in the collection … [Read more...] about Moomin and Dearcloud Partner for Premium Beauty Collection
Popeye Teams Up with FORCE BLUE to Champion Conservation Missions
By Allison Watkinson TLL Reporter King Features has launched a partnership with Force Blue that names Popeye the Sailor Man as the mascot for the organization's Tour of Duty campaign. As Force Blue's officially licensed spokescharacter, Popeye will serve alongside a team of marine scientists, environmental advocates and Special Operations veterans on a long-term ocean … [Read more...] about Popeye Teams Up with FORCE BLUE to Champion Conservation Missions
New Details Released for The Phantom Video Game
By Allison Watkinson TLL Reporter King Features and Art of Play have revealed new details for their upcoming The Phantom video game alongside the launch of its pre-order campaign. Based on King Features' classic comic book series, the licensed video game will follow The Phantom character and his partner Diana Palmer in an original storyline that features comic-inspired … [Read more...] about New Details Released for The Phantom Video Game
King Features and Mad Cave Bring Flash Gordon Back to the Comics
By Allison Watkinson TLL Reporter King Features Syndicate is kicking off a new master publishing program for Flash Gordon in partnership with Mad Cave Studios and Papercutz. Created in 1934 by artist Alex Raymond, Flash Gordon is a science-fiction adventure comic franchise and superhero character IP that is owned by King Features Syndicate. To commemorate the character's 90th … [Read more...] about King Features and Mad Cave Bring Flash Gordon Back to the Comics
Licensing Roundup: Landslide of Deals as Expo Approaches
TLL Staff 'Tis the season for licensing deals, and this week there are too many deals to count as companies rush to put their best foot forward for the upcoming Licensing Expo in Las Vegas. Here's a quick hit list of selected deals: Dolly Parton Gets All Dolled Up With Krispy Kreme Donuts When it comes to pairing “sweets” for the first time, it doesn’t get any sweeter … [Read more...] about Licensing Roundup: Landslide of Deals as Expo Approaches
Back to the Future, as Flash Gordon Returns for 90th Anniversary
By Gary Symons TLL Editor in Chief Flash Gordon just turned 90-years-young, but the cartoon and film character is hotter than ever in the licensing world, with a new film coming out from director Taika Waititi. The New Zealand-born director first rose to fame through the hilarious series vampire comedy 'What We Do In The Shadows, and is now best known for his work on … [Read more...] about Back to the Future, as Flash Gordon Returns for 90th Anniversary
Bodebrown Brewery Launches Craft Beer Inspired by Popeye the Sailor Man
By Allison Watkinson TLL Reporter King Features and Bodebrown Brewery have launched a licensed craft beer based on Popeye the Sailor Man called Popeye Progressive Lager. Based in the Brazilian state of Paraná, Bodebrown is an award-winning craft brewery that has gained fame through its ongoing licensing partnership with the Iron Maiden rock band. “Bodebrown is one of the most … [Read more...] about Bodebrown Brewery Launches Craft Beer Inspired by Popeye the Sailor Man
Publishing: Curtis Jumps Off the Funny Pages And Into New Book
By Gary Symons TLL Editor in Chief The award-winning comic strip Curtis will be featured in a new book in a partnership between King Features and Drawn & Quarterly. The book will be a collected edition of favorite strips over the years from the classic syndicated comic by artist and writer Ray Billingsley. The new tome is a collaboration between King Features … [Read more...] about Publishing: Curtis Jumps Off the Funny Pages And Into New Book
Popeye and Olive Oyl Featured in China’s Qixi Festival with L’Oreal
By Allison Watkinson TLL Reporter King Features has partnered with L’Oréal for a Qixi Festival themed licensing promotion featuring Popeye and Olive Oyl. The Qixi Festival is an annual Chinese celebration that focuses on the love between Zhinü and Niulang in Chinese mythology. The Festival is often celebrated by romantic partners through gift-giving and … [Read more...] about Popeye and Olive Oyl Featured in China’s Qixi Festival with L’Oreal