The Licensing Letter

Licensing in the Metaverse

Virtual Brand Group First Metaverse Company Nominated for Licensing Awards

By Gary Symons TLL Editor in Chief Some history is being made at the Licensing Expo this year, as for the first time, a metaverse licensing company has been nominated for a Licensing International Award. Virtual Brand Group and Forever 21 have been nominated for Best Licensed Product in the category of Digital: Apps, Software, Video Games, NFTs for a licensing … [Read more...] about Virtual Brand Group First Metaverse Company Nominated for Licensing Awards

Metaverse Licensing: Squishmallows Enter The Roblox World

By Gary Symons TLL Editor in Chief Jazwares is working with game platform Roblox to bring its wildly popular Squishmallows line into the metaverse. But the bigger news might be the developments behind this newest of metaverse licensing deals. Jazwares president Laura Zebersky says the company has created a new division called Jazwares Game Studio to lead the charge … [Read more...] about Metaverse Licensing: Squishmallows Enter The Roblox World

Facebook Rebrands As ‘Meta’ And Unveils Its Strategy For the Metaverse

By Gary Symons TLL Editor in Chief Facebook CEO Mark Zuckerberg unveiled today his new vision for the social media giant, introducing a major branding change of the parent company under the name Meta. More importantly, Zuckerberg outlined wholesale changes to the company that transformed the world of social media, in ways that will have major implications for the entire … [Read more...] about Facebook Rebrands As ‘Meta’ And Unveils Its Strategy For the Metaverse

Facebook Launches Metaverse With ‘Horizon Workrooms’

By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’

Facebook Launches Metaverse With ‘Horizon Workrooms’

By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’

Facebook Launches Metaverse With ‘Horizon Workrooms’

By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’