By Gary Symons TLL Editor in Chief US shoemaker Nike has done it again, claiming the title of the world’s most valuable apparel brand for the seventh year in a row, but the bad news… . . . read more
Under Armour Ending Licensing Deal With NFL
February 9, 2021
Sports clothing and equipment company Under Armour is preparing to end its licensing contract with the National Football League, according to a report in the Financial Times. Under Armour has not officially confirmed the contract… . . . read more
People
Who’s News: August 2019
July 15, 2019
The latest hires, promotions, and departures.
Featuring: Netflix, Nike, PUBG, Warner Bros., CPLG, Disney, Discovery, and more…
Legal
Legal Tracker: Anti-competition & Trademark Registration Edition
April 1, 2019
We break down the trademark application issues plaguing Warner Bros. and Olivia Jade; plus, the EU fines Nike and Urban Outfitters is sued by Eris over its gender-neutral mark…
People
Who’s News—January 2019
January 14, 2019
The latest hires, promotions, and departures.
Featuring: DreamWorks, SYBO Games, DSW, Target, Penguin Random House, Marvel, eOne, and more…
Legal Watch
Legal Watch: Sporting Goods & Apparel; Toys & Games
September 4, 2018
Sports lifestyle brands Adidas, Crossfit, Reebok, Nike, and Under Armour made news this week; plus, a look back on TRU and eOne wins in China…
Business
Experiential, Content & Alternative Initiatives
June 18, 2018
This week’s must-read punchlist spanning everything from hotels to pop-up shops, new digital content initiatives, and partnerships…
Sports & Collegiate
NFLPA’s Top Players
November 6, 2017
The NFLPA’s list of 50 best-selling players in the Q2 2017–18 season is out. We compare results to previous years and highlight top trends for licensees…
Experiential
Roundup: Experiential Initiatives
September 22, 2017
The top experiential licensing initiatives—from theme parks to live shows to jerseys—announced this week.
Featuring: eOne, LEGO, Universal, Netflix, NBA, and more…
Ecommerce
To Join, or Not to Join: Amazon’s Retail Takeover
August 4, 2017
While some brands are embracing the Amazon marketplace, others are waging war against the ecommerce giant. Brands must make a choice: deal with the black and/or grey markets, or else become part of the white market…