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Toy Revenue in UK Sees 5% Boost in 2020

The toy industry in the UK followed global trends, which generally have seen a significant boost in sales and revenue despite—or perhaps because of—the COVID-19 pandemic. Sales were particularly hot during the first lockdown during the spring in Britain, which saw an astounding 22 per cent boost in spending for the sector, according to figures from The NPD Group. Sales in the UK fell off from that early high, but remained strong overall with total sales revenue ringing in at $4.5 billion (3.3 billion pounds), which allowed the country to maintain its position as the largest market for toys in Europe, and the fourth largest in the world. This revenue boost for the toy sector occurred even as retailers wrestled with an extremely difficult environment for sales, due to rotating… . . . read more

TOY SALES

Star Wars Blasts Toy Industry Growth to Century High

U.S. toy sales grew a stellar 7.5% in the first half of this year, outpacing first-half growth in 2015, when full-year growth ended up at 6.7%, according to NPD. The biggest driver: Star Wars, with sales for toys based on the franchise increasing nearly 200% for the year through June, representing $300 million…


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