Spin Master Corp. has partnered with Feld Entertainment to get its motor runnin’ with a multiyear, global master toy license for the Supercross off-road motorcycle racing series. Created with Spin Master’s innovative toy designs, the companies say the first wave of Supercross toys will deliver greater authenticity for kids, collectors and fans of the racing brand. Feld Entertainment is a worldwide leader in producing and presenting live touring family entertainment experiences. Feld events or experiences include Monster Jam, Monster Energy Supercross, Disney On Ice, Disney Live!, Marvel Universe LIVE!, Sesame Street Live!, Jurassic World Live Tour and DreamWorks Trolls The Experience. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 75 countries and on six continents. The collection launches with two main branches of product…. . . . read more
Founders Transition to New Leadership at Spin Master
Max Rangel Joins Spin Master as Co-Founders Ronnen Harary and Anton Rabie Transition Their Roles in Spring 2021 Spin Master has been led by its co-founders since the company’s inception, but next month the company will have its first ‘outside’ CEO in Max Rangel, formerly of SC Johnson & Sons. Spin Master is a major force in the toy and children’s entertainment world, and just this week finalized a key deal with Riot Games for their League of Legends franchise. But founders Ronnen Harary and Anton Rabie felt it was time to transition to new leadership, so Rangel will assume the position of global president effective in January, and will also adopt the role of CEO in April. Rangel will now be responsible for the execution of Spin Master’s long-term strategy,… . . . read more
Spin Master Nets Big Win With League of Legends Toy Deal
The Canadian toymaker Spin Master just logged one of its biggest single deals to date, announcing a multi-year agreement to become the global master toy licensee for Riot Games’ League of Legends, the most-played PC game in the world. Spin Master will develop products including action figures, playsets and role play items, with an anticipated on-shelf date in the Fall of 2021. LoL’s popularity has gained in strength after more than a decade on the market, generating $1.5 billion in revenue in 2019. Spin Master is a major player in their own sector, with a $3 billion-plus market cap and $571 million in Q3 revenue. Spin Master is also an accomplished producer of digital media content in its own right, producing among other things the popular and very profitable Paw… . . . read more
Who’s News: July 2020
The latest hires, promotions, and departures.
Featuring: Spin Master, Cloudco Entertainment, Endemol, Netflix, Paramount Pictures, Scholastic Publishing, WWE, and more…
L.O.L. Surprise! Sweeps Toy & License of the Year Awards
The list of winners from this year’s TOTY awards is topped by none other than MGAE’s L.O.L. Surprise! Plus more from Lego, Mattel, Spin Master, and other category winners…
What’s the [Toy] Story? Same as Last Year, Just Better!
Straight from the floor of New York Toy Fair, TLL brings you the latest and greatest in toy trends. They just happen to be the same as last year’s—Only more nuanced, thoughtful, and developed…
One-Quarter of Top 2018 Holiday Toys are Licensed
Roughly 29% of the top 2018 holiday toys are licensed, according to lists created by Walmart, Target, Amazon, and Kmart…
M&A: Publishing Has a New Face
Traditional news publishers are going through a massive licensing shakeup. Plus, more M&A news from this week from game and home businesses…
Who’s News—7/23/2018
The latest hires, promotions, and departures.
Featuring: The New York Times, Spin Master, Lowe’s, MGA Entertainment, Rainbow, DHX Media, and more…
Property Guys: Disney, Nintendo & Other Empires
Disney buys up new Manhattan digs, Spin Master moves into Russia, Nintendo builds a park, Snoopy goes to space, and more…