Sports licensing giant Fanatics has acquired WinCraft, the industry's largest hard goods licensee, after the recent news its chairman Dick Pope is retiring from the company he founded in 1961. The deal would provide Fanatics an even larger footprint in the sports merchandise sector and increases its presence in the hard goods side of the business. The purchase includes … [Read more...] about Fanatics Acquires WinCraft as Founder Retires
Wincraft
Tom Brady Leads Licensed NFL Player Sales in 2018-19
Contact the editor at karina@plainlanguagemedia.com No matter what happens out in the field, the real MVP of the 2018-19 NFL season is—quite literally—Tom Brady, according to both the NFLPA's top 50 players list and NFLshop.com's list of top-selling jerseys. Speaking of the Superbowl, the New England Patriots and the Los Angeles Rams contributed three players each to the … [Read more...] about Tom Brady Leads Licensed NFL Player Sales in 2018-19