The Licensing Letter

Zag Animation Studios

Roundup: M&A, Experiential & Media

Contact the Editor at karina@plainlanguagemedia.com. TLL rounds up the top news impacting licensing this week. Experiential Procter & Gamble strikes a deal with franchised house cleaning service The Maids for the use of its Mr. Clean brand in promotions, advertising, and sales materials. Omaha, Neb.-based company The Maids has locations in over 40 states and 3 Canadian … [Read more...] about Roundup: M&A, Experiential & Media

Experiential Watch: Stage Shows, Events & Attractions

Discovery Consumer Products collaborates on a line of apparel and accessories with British pop artist Philip Colbert of The Rodnik Band. Labelled Discovery Shark, the dedicated pop-up shop opened at Old Spitalfield's Market in the U.K. leading up to the Discovery Channel's week-long event of shark programming. Zag Heroez Entertainment partners with Mills Entertainment to … [Read more...] about Experiential Watch: Stage Shows, Events & Attractions

Who’s News — 11/27/2017

Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News.   ZAG appoints Marlin Prager as COO & CFO, David Ribardo as Chief Accounting Officer, and Cindy Elfenbein as VP Retail Business … [Read more...] about Who’s News — 11/27/2017

Mattel, Hasbro see Q3 Retail Sales Split Along Gender Lines

By Karina Masolova Reported third quarter (3Q) sales from toy giants Hasbro and Mattel exhibited an interesting break along gender lines, with boys' toys outperforming girls' amidst depressed worldwide sales thanks to unfavorable exchange rates. More gender balance may be on the way, however,  with the girls' market expected to get a boost from the first interactive Barbie doll … [Read more...] about Mattel, Hasbro see Q3 Retail Sales Split Along Gender Lines

Zag Zigs with Saban

Zag Animation Studios is formed by Saban’s Haim Saban, Zag Entertainment founder Jeremy Zag, director Chris Columbus and 1492 Pictures producing partner Michael Barnathan. Saban Brands will handle licensing and merchandising, with 10 family films in development. … [Read more...] about Zag Zigs with Saban