By Karina Masolova Halloween spending is expected to reach an all-time high this year, according to the National Retail Foundation (NRF)'s Halloween Spending Survey; total spending is expected to reach $8.4 billion, up 21.7% from $6.9 billion in 2015. The last time sales came close was in 2012, at a previous high of $8.0 billion. Over 171 million Americans expected to celebrate … [Read more...] about Halloween Spending Up; Entertainment Tops Costume Choices
Trump, Hilary, and… Cannabis?
By Karina Masolova With election day fast approaching, there's another vote Americans are preparing to make. Nine states have ballot measures for cannabis legalization—a sector worth $60–100 million in licensed retail sales in 2015, according to TLL estimates. Although we've reported on the state of licensed cannabis products and accessories throughout the year—with 2016 … [Read more...] about Trump, Hilary, and… Cannabis?
Celebrating Coffee With Food
By Marcy Magiera To celebrate National Coffee Day, Dunkin' Brands Group announced that it will launch a Dunkin' Donuts branded ready-to-drink coffee line in early 2017. The new products, to be manufactured and distributed by The Coca-Cola Co., will strengthen Dunkin' Donuts' position as a coffee authority and extend the brand into new distribution channels, the company … [Read more...] about Celebrating Coffee With Food
Pumping Up Brands
By Karina Masolova Despite our love for athleisure and all things healthy, a recent study by Nautilus shows that Americans and Europeans fail when it comes to general health and fitness knowledge (scoring an average of 42% and 39%, respectively). But it can't be denied that fitness is a big business, even if it is more aspirational than not. The 2016 update to Inc.'s 5000 list … [Read more...] about Pumping Up Brands
Are You Getting What You’re Worth?:
An In-Depth Review of Licensing Compensation
Registration Includes
TLL'S 2016 Compensation Report
A Value of $197.00!
A TLL EXCLUSIVE: Critical Compensation Insight for Salary Negotiation
Presenter:
Karina Masolova
Executive Editor – The Licensing Letter
Duration:
60 minutes
Price:
$197.00 for Premium Members
$297.00 for Non-Premium Members
Salary negotiation can be sticky no matter which side of the … [Read more...] about Are You Getting What You’re Worth?:
An In-Depth Review of Licensing Compensation
Oct 19th – Webinar Member Registration
Franchise Films Losing Ground to Publishing Adaptations
By Marcy Magiera Franchise films still consistently top the U.S. box office, but 2016 has seen many sequels and reboots fall flat with audiences, causing many observers to question whether consumers have hit an unanticipated limit when it comes to Hollywood's franchise obsession. It takes time, however, before those concerns are reflected in studio production schedules. Our … [Read more...] about Franchise Films Losing Ground to Publishing Adaptations
TLL Survey: Nascent Digital Celebs Sector Rivals Entertainment/Character for Growth
Relative to the rest of licensing, retail sales of goods licensed by digital celebrities grew with the speed of a viral video in 2015, spiking 8% to approach $1 billion in 2015 according to The Licensing Letter's Annual Licensing Business Survey. The fledgling subcategory of the celebrity property type grew more during the year than any full-fledged property type except for the … [Read more...] about TLL Survey: Nascent Digital Celebs Sector Rivals Entertainment/Character for Growth
Kid’s Tech Goes Back to the Future
By Karina Masolova The future of kid's tech products sees an overhaul in traditional play patterns even as less modern concerns are being addressed. TLL recently attended the Kids' & Family Tech Expo in NYC hosted by Child's Play Communications. From this intimate subset of kid's tech manufacturers emerges a picture of how the industry is addressing the biggest concerns in … [Read more...] about Kid’s Tech Goes Back to the Future
Retail Sales of Licensed Wearables Up in Every Territory in 2015
By Glenn S. Demby, Esq. Worldwide retail sales of apparel/accessories/footwear tied to licensed properties were up a robust 3.9% at just below $66.1 billion in 2015. Wearables is a bellwether of overall licensing business due not only to its size, but because it provides an outlet for so many of the industry's most important property types including fashion, … [Read more...] about Retail Sales of Licensed Wearables Up in Every Territory in 2015