Trevco has announced the appointment of Juan Ruiz as vice president of retail e-commerce. The strategic addition to the executive team underscores Trevco’s commitment to enhancing its distribution channels and broadening its reach to college, pop-culture, music and pro sports fans. Ruiz spent his tenure at Fifth Sun and Mad Engine Global, bringing nearly a decade of working … [Read more...] about Who’s News: Trevco Appoints New VP of Retail e-Commerce
Archive
Who’s News: Lisa Sweeney Appointed MD for Licensing International in Australia & New Zealand
TLL Staff The global trade association Licensing International has named retail expert Lisa Sweeney as its new MD for Australia and New Zealand. “Lisa’s expertise in retail will be instrumental as we work to expand our offerings in Australia and New Zealand,” said Maura Regan, President of Licensing International. “We are thrilled to welcome her as our newest MD and look … [Read more...] about Who’s News: Lisa Sweeney Appointed MD for Licensing International in Australia & New Zealand
Mattel Partners with Non-Profits for Diverse Barbie Fashionista Dolls
By Allison Watkinson TLL Reporter Mattel is launching a Blind Barbie Fashionista doll and Black Barbie Fashionista doll with Down Syndrome in partnership with non-profit advocacy organizations. Mattel's Barbie design team worked alongside the American Foundation for the Blind (AFB) and the National Down Syndrome Society (NDSS) to ensure a respectful and accurate representation … [Read more...] about Mattel Partners with Non-Profits for Diverse Barbie Fashionista Dolls
Krispy Kreme Sells Majority Ownership Stake of Insomnia Cookies
By Allison Watkinson TLL Reporter Krispy Kreme has announced the sale of a majority ownership stake of Insomnia Cookies to Verlinvest and Mistral Equity Partners. Founded by Seth Berkowitz in 2003, Insomnia Cookies is a late-night bakery brand that offers a range of cookies, ice cream and other sweet treats for in-store purchase, local delivery and nationwide shipping. … [Read more...] about Krispy Kreme Sells Majority Ownership Stake of Insomnia Cookies
WNBA Scores Two Licensing Deals With Bumble and New Balance
By Gary Symons TLL Editor in Chief The WNBA's soaring popularity with viewers has enabled the league to sign two new all-star deals, with New Balance and the dating app Bumble. The New Balance partnership launched just before the AT&T WNBA All-Star event in Phoenix, AZ from July 18–July 20, while the Bumble partnership was officially launched during the … [Read more...] about WNBA Scores Two Licensing Deals With Bumble and New Balance
Minted Partners with Brynn Whitfield on Home Décor Collection
By Allison Watkinson TLL Reporter Minted has partnered with Real Housewives of NY star Brynn Whitfield on a home collection sourced from Minted’s global community of independent artists. The licensed collection includes pieces from artists and brands such as Keren Toledano, Swift and Stone, Kristen Yezza, Kamala Nahas, KuuPottery, Deborah Velasquez and Shina Choi. The Brynn … [Read more...] about Minted Partners with Brynn Whitfield on Home Décor Collection
Kraft Heinz Brings IHOP Syrups to Grocery Stores Nationwide
By Allison Watkinson TLL Reporter Kraft Heinz is launching a licensed pancake syrup condiment collection inspired by flavors featured at IHOP restaurants. Designed for breakfast items like pancakes, waffles and French toast, the licensed syrup line from Kraft Heinz will introduce IHOP Original and Butter Pecan syrup products to grocery shelves throughout the United States. "At … [Read more...] about Kraft Heinz Brings IHOP Syrups to Grocery Stores Nationwide
Broad Street Redefining Food and Beverage Brand Licensing
TLL FEATURE By now, everyone in the food and beverage industry should know Broad Street Licensing Group. Not only are they one of the top 20 licensing agencies in the world but Broad Street is considered to be in the top two in food and beverage licensing. Broad Street isn’t your average brand licensing agency—they’re a global brand licensing powerhouse agency, … [Read more...] about Broad Street Redefining Food and Beverage Brand Licensing
Fan Week and Collaborations Celebrate 30th Anniversary of Friends
TLL Staff Warner Bros. Discovery is putting on a week-long party to honor the 30th anniversary of Friends, with the release of new products and experiences. The party starts appropriately enough on International Friendship Day, July 30, with the third annual Friends Fan Week. With the 30th anniversary arriving, this year's celebration of one of the most popular shows in … [Read more...] about Fan Week and Collaborations Celebrate 30th Anniversary of Friends
Care Bears and Universal Monsters Launch Frighteningly Cute Collaboration
By Allison Watkinson TLL Reporter Universal Monsters, Cloudco Entertainment and UP&E have launched a partnership that combines Care Bears with licensed characters from Universal's classic horror franchises. The licensed monster mash-up will include a wide range of releases such as apparel, beauty, stationery, Funko Pop! figures, home décor, collectibles, plush, health care … [Read more...] about Care Bears and Universal Monsters Launch Frighteningly Cute Collaboration