By Gary Symons TLL Editor in Chief The mental health platform Innerworld has announced a new collaboration with the Veterans Health Administration (VHA), aimed at improving veterans’ overall well-being. Innerworld is a mental health and wellness company that uses advanced technology to offer 24/7, always on access to mental health tools and resources. The company was … [Read more...] about Innerworld Using Metaverse Tech to Improve Veterans Mental Health
Articles
Three New Eyewear Licensing Deals For EssilorLuxottica and Marcolin
TLL Staff It's been a productive month for eyewear manufacturers, as EssilorLuxottica and Marcolin reported key licensing renewals. First up, EssilorLuxottica and Dolce&Gabbana announced the early renewal of their successful licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the … [Read more...] about Three New Eyewear Licensing Deals For EssilorLuxottica and Marcolin
Scholastic Fuels Media Expansion With Acquisition of 9 Story
By Gary Symons TLL Editor in Chief The publisher Scholastic (NASDAQ: SCHL) has signed a definitive agreement for a major strategic investment in 9 Story Media Group. The $186 million investment will see Scholastic acquire 100% of the economic interest in and a minority of voting rights in 9 Story, a successful Canadian animation studio. Scholastic is a leading global … [Read more...] about Scholastic Fuels Media Expansion With Acquisition of 9 Story
Cardio Bunny Hops Into US Market With FanGirl Consulting
TLL Staff FanGirl Consulting & Brand Management has announced it will represent fitness brand Cardio Bunny in the United States. Cardio Bunny is a European in the athleisure and fitness apparel sector. Based in Poland, Cardio Bunny has quickly emerged in the European health and fitness market, attracting a rapidly growing fan base with cutting-edge products and … [Read more...] about Cardio Bunny Hops Into US Market With FanGirl Consulting
Chilling New Licensed Products Coming For Ghostbusters: Frozen Empire
TLL Staff Sony Pictures Consumer Products is inviting fans of Ghostbusters to gear up for the next chapter with new products and collaborations from the pop culture phenomenon. Sony has created a robust consumer products program for the upcoming Ghostbusters installment, anchored by key licensees including Hasbro, Funko, Timberland, Wuxly, and Kellogg’s, The launch … [Read more...] about Chilling New Licensed Products Coming For Ghostbusters: Frozen Empire
Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
By Gary Symons TLL Editor in Chief The newly formed publisher Readyverse Studios has just unveiled OPEN, the company's first "AAA quality metaverse experience." Readyverse is a company that TLL recently covered due to its potential for licensing opportunities. Like Roblox, but with high-end graphics aimed at adults, Readyverse is a web3 metaverse platform launched by parent … [Read more...] about Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
Brandgenuity Takes the Wheel as Licensing Agency for Nissan
By Gary Symons TLL Editor in Chief Brandgenuity has been selected as the exclusive global licensing agency for Nissan Motor Corporation. Brandgenuity will be tasked with managing and accelerating growth across the current licensing program for Nissan’s brands, including iconic sports cars (Z, GT-R, Skyline), innovative electric vehicles (Ariya, Leaf) and Nissan … [Read more...] about Brandgenuity Takes the Wheel as Licensing Agency for Nissan
Seltzer to Light a Fire Under Zippo’s Licensing Program
TLL Staff Zippo Manufacturing has named Seltzer Licensing Group as its exclusive licensing agency. Zippo is best known for its iconic windproof lighter, but is also a leading global manufacturer and distributor of other outdoor products, including heat banks, hand warmers, fire starters and hand tools, among others. The company is essentially the expert in everything to do … [Read more...] about Seltzer to Light a Fire Under Zippo’s Licensing Program
Last Chance to Add Your Company to TLL’s Guide to Licensing Agencies
By Gary Symons TLL Editor in Chief The deadline is closing fast for companies that would like to add their listing to TLL's Global Guide to Licensing Agencies. The first edition, released January 1, featured 50 licensing agencies around the world. The second edition comes out in April, and the Guide will be updated quarterly going forward. That means our deadline … [Read more...] about Last Chance to Add Your Company to TLL’s Guide to Licensing Agencies
Oh Yeah! Phenom Elite Creates Vibrant Sports Apparel Inspired by Kool-Aid
By Allison Watkinson TLL Reporter Sports apparel innovator Phenom Elite is collaborating with the Kool-Aid beverage brand on the launch of Quantum Speed Cleats and VPS4 Gloves. Phenom Elite and Kool-Aid brand owner Kraft Heinz say the partnership is kicking off with two initial colorways, both inspired by Kool-Aid flavors 'Sharkleberry Fin' and 'Great Bluedini'. The … [Read more...] about Oh Yeah! Phenom Elite Creates Vibrant Sports Apparel Inspired by Kool-Aid