By Allison Watkinson TLL Reporter Actress and entrepreneur, Millie Bobby Brown, has launched a new ready-to-wear Florence by Mills Fashion line in collaboration with Delta Galil USA. The Florence by Mills Fashion brand will specialize in comfortable and size-inclusive clothing that utilizes recyclable fabrics, biodegradable poly bags, natural corozo buttons, and … [Read more...] about Millie Bobby Brown Launches Licensed Ready-to-Wear Line
Articles
Global Hit Jade Armor Announces New Licensing and Distribution Deals
By Allison Watkinson TLL Reporter TeamTO has announced several new licensing and distribution initiatives to complement the upcoming release of Jade Armor's second season. Jade Armor is a family-friendly TV series and entertainment property that follows a young girl who must fulfill her destiny as a mythical superhero. The production of Jade Armor's second season is … [Read more...] about Global Hit Jade Armor Announces New Licensing and Distribution Deals
Must Read: Licensing Haus Launching Licensing Campaign For Heathcliff’s 50th Anniversary
By Gary Symons TLL Editor in Chief The tough but lovable street cat Heathcliff is back, with a new licensing program marking the popular character’s 50th anniversary. The TLL Top 20 licensing agency Licensing Haus is taking the helm for the new program, which is coming off of two successful launches from streetwear fashion studios The Hundreds and Sleepy Peach. But … [Read more...] about Must Read: Licensing Haus Launching Licensing Campaign For Heathcliff’s 50th Anniversary
Lamborghini’s Racing HyperCars Featured in CSR Racing
By Allison Watkinson TLL Reporter Zynga and Automobili Lamborghini have announced a multi-year licensing agreement that names CSR Racing an official partner for Lamborghini's prototype hypercars. CSR Racing is a mobile gaming franchise from the Zynga-owned subsidiary, NaturalMotion, that focuses on racing realistically rendered sports cars. The multi-year licensing … [Read more...] about Lamborghini’s Racing HyperCars Featured in CSR Racing
Spin Master Engages Wildbrain CPLG to Represent International Hit Unicorn Academy
By Allison Watkinson TLL Reporter Spin Master has signed WildBrain CPLG as its licensing representative for Unicorn Academy in several regions across Europe. The new licensing agreement names Wildbrain CPLG as the official representative for the Unicorn Academy franchise in the Nordics, Iberia, Italy and Benelux. WildBrain CPLG plans to expand Unicorn Academy's … [Read more...] about Spin Master Engages Wildbrain CPLG to Represent International Hit Unicorn Academy
Noah & Zoie Launch Costumes For Ryan’s World The Movie
By Gary Symons TLL Editor in Chief Noah & Zoie Costumes and pocket.watch just announced a new costume collection for Ryan’s World the Movie: Titan Universe Adventure. The partners unveiled the new line at this week's Halloween Costume & Party Expo, being held at The Mirage in Las Vegas. The first products in the Noah & Zoie Collection feature Ryan’s … [Read more...] about Noah & Zoie Launch Costumes For Ryan’s World The Movie
TMS Entertainment Extends Deal With Reemsborko for Baki Anime Brand
By Allison Watkinson TLL Reporter TMS Entertainment has renewed Reemsborko as its master licensee for the Baki anime brand in EMEA, Australia and New Zealand. The renewed agreement between Reemsborko and TMS extends the licensing agency's position as Baki's master licensee for three additional years. Reemsborko is a boutique licensing and brand extension agency that … [Read more...] about TMS Entertainment Extends Deal With Reemsborko for Baki Anime Brand
New Licensing Agency Renaissance Signs Up Multiple Clients
By Allison Watkinson TLL Reporter The recently-launched Renaissance Licensing agency has officially announced its initial roster of clients. The agency's initial client roster includes global licensing representation for the estates of late film stars Steve McQueen and Charlie Chaplin, as well as for the retro file-sharing brand LimeWire. “My family and I are thrilled … [Read more...] about New Licensing Agency Renaissance Signs Up Multiple Clients
Peppa Pig Licensing Expands to LEGO Sets, Theme Park Attractions
By Allison Watkinson TLL Reporter To celebrate Peppa Pig's 20th anniversary, Hasbro, Merlin Entertainments and LEGO Group are launching new Peppa Pig LEGO Duplo sets and experiential attractions. The three companies intend to introduce new ways for preschoolers to engage with the Peppa Pig brand through co-branded products, location-based experiences and more. The … [Read more...] about Peppa Pig Licensing Expands to LEGO Sets, Theme Park Attractions
Noah & Zoie Launches Super Simple Songs Infant and Toddler Costumes
By Gary Symons TLL Editor in Chief The newly formed costume company Noah & Zoie has already released its first licensed line in collaboration with the global YouTube musical hit Super Simple Songs. Noah & Zoie is a new company created by longtime costume company DG Brands, which creates costumes for Walmart and other major retailers. DG Brands announced the … [Read more...] about Noah & Zoie Launches Super Simple Songs Infant and Toddler Costumes