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Trademarks/Brands

Gordon Ramsay Co-Develops Pro Quality Appliances With THOR Kitchen

September 27, 2024

By Gary Symons TLL Editor in Chief THOR Kitchen and Gordon Ramsay have developed a line of pro-quality kitchen appliances for the home, that would be suitable for a Michelin-starred restaurant. THOR Kitchen is a global leader in high-performance kitchen appliances, with a mission to elevate home kitchens and empower home chefs to reach new culinary heights with … [Read more...] about Gordon Ramsay Co-Develops Pro Quality Appliances With THOR Kitchen

C4 Launches Explosive Flavor Collaboration with Hershey’s

September 24, 2024

By Allison Watkinson TLL Reporter Nutrabolt's C4 beverage brand has partnered with the Hershey Company for a line of co-branded energy drinks and performance powders. The licensing partnership will include a range of  caffeinated energy drinks, pre-workout powders and protein powders that feature flavors from Hershey's portfolio of popular candy brands. The candy brands … [Read more...] about C4 Launches Explosive Flavor Collaboration with Hershey’s

Licensing Roundup: Crayola Circus, Dora Podcast, New Nautica, and More

September 23, 2024

Crayola Experience Unwraps 'A Magical Circus Adventure' for Christmas This December, Crayola Experience in Orlando is set to dazzle visitors with A Magical Circus Adventure, a special weekend event in collaboration with POMP SNOW & CIRQUEumstance. The event, part of the annual Colorful Christmas celebration, promises a vibrant blend of creativity and festive fun … [Read more...] about Licensing Roundup: Crayola Circus, Dora Podcast, New Nautica, and More

Chupa Chups’ Chillin’ Out With 6IXTY8IGHT Loungewear

September 18, 2024

By Gary Symons TLL Editor in Chief The confectionery brand Chupa Chups has just released an exclusive collection in collaboration with 6IXTY8IGHT, a leading women's fashion brand in Asia. The youthful and feminine collection combines Chupa Chups’ playful spirit with 6IXTY8IGHT’s stylish designs, in a range of apparel from lingerie to casual wear. "Featuring 10 … [Read more...] about Chupa Chups’ Chillin’ Out With 6IXTY8IGHT Loungewear

Kona Ice Serves Up Some Cool Licensing with Brandgenuity

September 18, 2024

America's Top Shaved Ice Franchise Moving Into Food, Toy and Lifestyle Categories TLL Staff The shaved ice brand Kona Ice is moving into licensing, partnering with top agency Brandgenuity. The new partners say that despite summer coming to an end, the mobile food franchise's licensing activities are just starting to heat up. Kona Ice is the largest mobile food … [Read more...] about Kona Ice Serves Up Some Cool Licensing with Brandgenuity

Shaquille O’Neal and Hershey’s Announce Shaq-A-Licious XL Gummies

September 10, 2024

By Allison Watkinson TLL Reporter Shaquille O’Neal has launched a partnership with Hershey's for a new line of oversized candies called Shaq-A-Licious XL Gummies. The Shaq-A-Licious XL Gummies line features two  candy types called the Shaq-A-Licious Original and the Shaq-A-Licious Sour. Packaged in green and yellow, the Shaq-A-Licious Sour variety includes tangy pineapple, … [Read more...] about Shaquille O’Neal and Hershey’s Announce Shaq-A-Licious XL Gummies

Licensing Mysteries: Is Wendy’s About to Release a Real Life Krabby Patty?

September 5, 2024

By Gary Symons TLL Editor in Chief There's a rumor floating around Bikini Bottom that Wendy's is about to release its own version of the Krabby Patty. The restaurant chain hasn't confirmed the news, but in late August a Reddit post on the r/Spongebob subreddit claimed to show a leaked internal memo between Wendy's and Paramount about creating a licensed "Krabby Patty … [Read more...] about Licensing Mysteries: Is Wendy’s About to Release a Real Life Krabby Patty?

Trejo’s Tacos and Del Taco Bring the Flavor with New Al Pastor Menu

August 28, 2024

By Allison Watkinson TLL Reporter Del Taco and Trejo’s Tacos have launched a licensing partnership to feature Trejo's roasted pork Al Pastor menu items at Del Taco restaurants. Al Pastor is a traditional Mexican dish that features fire-roasted pork that is marinated in a mixture of chipotle, onions, garlic and sweet pineapple juice.  "Teaming up with Del Taco to roll out this … [Read more...] about Trejo’s Tacos and Del Taco Bring the Flavor with New Al Pastor Menu

Nothing Bundt Cakes Gets Some Pop Tart Flavor in Kellanova Collab

August 20, 2024

By Allison Watkinson TLL Reporter Nothing Bundt Cakes has unveiled a new collaboration with Kellanova for a licensed Bundtlet inspired by Frosted Strawberry Pop-Tarts. This new offering combines the taste of the Pop Tarts breakfast treat with Nothing Bundt Cakes' signature mini Bundt cakes. The Frosted Strawberry Pop-Tarts Bundtlet features a strawberry cake base enhanced … [Read more...] about Nothing Bundt Cakes Gets Some Pop Tart Flavor in Kellanova Collab

Impossible Foods Opens an Impossible Restaurant

August 19, 2024

By Allison Watkinson TLL Reporter Impossible Foods has opened an in-person food-service concept in the XMarket Food Hall through a licensing partnership with Veg House and PlantX Life.Leased through PlantX Life and managed by Veg House, the Impossible Quality Meats pop-up restaurant will offer a plant-based menu that spans small plates, main courses, brunch offerings and … [Read more...] about Impossible Foods Opens an Impossible Restaurant

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