By Gary Symons TLL Editor in Chief Leading educational toy developer Brown Toy Box has announced a licensing partnership with Lion Forge Entertainment for their highly anticipated animated series Iyanu. The series, which is set to premiere on Cartoon Network and Max in 2025, is a superhero story with a difference, as it is set in the fictional African nation of … [Read more...] about Brown Toy Box Launching STEAM Toys for Iyanu Series
Entertainment
All The Global Brands Taking Part in Macy’s Thanksgiving Parade
By Gary Symons TLL Editor in Chief The annual Macy's parade is as much a part of an American Thanksgiving as turkey, stuffing and cranberry sauce. This year the parade is getting new floats, balloons, and brands taking part in this beloved tradition, including the appearance of the character Goku from the anime franchise Dragon Ball. “We’re thrilled to celebrate the … [Read more...] about All The Global Brands Taking Part in Macy’s Thanksgiving Parade
Global Merchandising Secures Collabs for Mötley Crüe’s Höllywood Takeöver
By Allison Watkinson TLL Reporter Global Merchandising Services and Mötley Crüe have announced an extensive range of collaborations to promote the rock band's Höllywood Takeöver concert series. The Höllywood Takeöver concert series is a three-night string of exclusive sold out club shows taking place this month on October 7, 9 and 11 at The Roxy, Troubadour and Whisky a Go Go … [Read more...] about Global Merchandising Secures Collabs for Mötley Crüe’s Höllywood Takeöver
Develop Your Own Scooby Doo Character With Acme Character Studio
By Allison Watkinson TLL Reporter Acme Character Studio has partnered with Warner Bros. Discovery to create a customizable digital experience and integrated shop, featuring Scooby-Doo and Mystery Inc. Part of Acme Innovation, Acme Character Studio is a tech company that develops immersive digital experiences and consumer products in partnership with licensed brands and … [Read more...] about Develop Your Own Scooby Doo Character With Acme Character Studio
Krispy Kreme and Sony Team Up for Haunting Ghostbusters’ Doughnuts
By Allison Watkinson TLL Reporter Krispy Kreme has launched a licensed Ghostbuster's doughnut collection in partnership with Sony Pictures Consumer Products to celebrate the original film's 40th anniversary. The Ghostbusters 40th anniversary menu items include a selection of four doughnuts offered in a custom Ghostbusters box, as well as a new drink called Slimer’s Slime-ade. … [Read more...] about Krispy Kreme and Sony Team Up for Haunting Ghostbusters’ Doughnuts
IHOP is Working For The Weekend With Rock Band ‘Loverboy’
By Gary Symons TLL Editor in Chief The restaurant chain IHOP is partnering up with rock band Loverboy to launch its new value meals with a remix of the hit song 'Working for the Weekend'. The song will become part of the marketing promotion in which IHOP is "bringing the weekend to the weekday" by inviting guests to enjoy its new House Faves menu, Monday through … [Read more...] about IHOP is Working For The Weekend With Rock Band ‘Loverboy’
Yu-Gi-Oh Celebrates the Holidays With Ugly Sweaters
By Gary Symons TLL Editor in Chief The Anime brand Yu-Gi-Oh is leaning into the ugly holiday sweater trend in a big way, in partnership with BoxLunch. The two companies are teaming up to launch an exclusive line of Yu-Gi-Oh apparel, which is now available in BoxLunch stores and at BoxLunch.com. The announcement was made today by Jennifer Coleman, Vice President of … [Read more...] about Yu-Gi-Oh Celebrates the Holidays With Ugly Sweaters
Beloved Book Series Dynowish to Become Animated TV Show
By Allison Watkinson TLL Reporter The popular Italian children's book series Dynowish, by Paola Miriam Visconti, will be produced as a new animated TV show. The series is being produced as a partnership with UAE-based producer and distributor TwelveP Animation, along with Emmy award-winning content creator Josh Selig. The upcoming animated series, targeting kids aged 8–12, … [Read more...] about Beloved Book Series Dynowish to Become Animated TV Show
US Trademark Office Cancels Marvel and DC’s ‘Super Hero’ Marks
By Gary Symons TLL Editor in Chief Holy trademark battle, Batman! Marvel and DC have lost their exclusive right to the term 'super hero'. At least, for now. The stunning development came about when a U.S. Trademark Office tribunal canceled a set of 'Super Hero' trademarks that were jointly owned by comic giants Marvel and DC. The move came at the request of a … [Read more...] about US Trademark Office Cancels Marvel and DC’s ‘Super Hero’ Marks
Fred Rogers Expands Theme Park Deal With Palace Entertainment
By Allison Watkinson TLL Reporter Fred Rogers Productions is getting into the theme park business in a big way, expanding its agreement with partner Palace Entertainment. Fred Rogers, named for the popular star who created the PBS hit Mr. Rogers' Neighborhood, has signed a multi-year licensing deal for six Palace Entertainment theme parks across the United States. This new … [Read more...] about Fred Rogers Expands Theme Park Deal With Palace Entertainment