By Allison Watkinson TLL Reporter Yvonne Ellen London has appointed the Beanstalk brand management agency to extend its international licensing program into new product categories. Created by artist and designer Yvonne Fisher, Yvonne Ellen London is a British lifestyle brand that offers a portfolio of hand-drawn illustrations and prints with a vintage-inspired artistic … [Read more...] about Beanstalk to Manage Licensing For Yvonne Ellen London
Lifestyle
Jewel Signed On to Represent Sanderson Design Group
By Allison Watkinson TLL Reporter Jewel Branding & Licensing has signed a partnership with Sanderson Design Group to represent its brands in key markets around the world. Based in the UK, Sanderson Design Group is an interior furnishings company that designs, manufactures and markets luxury wallpapers, fabrics and paints, as well as licensing its designs for use on a wide … [Read more...] about Jewel Signed On to Represent Sanderson Design Group
Standard Fiber and Dr. Scholl’s Develop Bedding Collection
By Allison Watkinson TLL Reporter Brandgenuity has secured a licensing partnership with Standard Fiber for a collection of bedding products inspired by the Dr. Scholl’s wellness brand. Founded in 1906 by Dr. William Mathias Scholl, Dr. Scholl's is a footcare and wellness brand that offers a wide range of products for mobility, foot support, lower body health, skincare and more. … [Read more...] about Standard Fiber and Dr. Scholl’s Develop Bedding Collection
Swizzels Gets Crafty with RMS International
By Allison Watkinson TLL Reporter Swizzels has signed RMS International to design and develop a range of toys, stationery, art tools and crafting products for its portfolio of confectionary brands. Brokered by Blonde Sheep Licensing, the consumer products partnership extends across a wide selection of Swizzels brands including Love Hearts, Refreshers, Drumstick Lollies, Rainbow … [Read more...] about Swizzels Gets Crafty with RMS International
Heathside Trading Selected for Teletubbies and Strawberry Shortcake Collectables
By Allison Watkinson TLL Reporter Heathside Trading has signed an agreement with WildBrain CPLG to produce a range of toys and collectables for Teletubbies and Strawberry Shortcake. Heathside Trading is a UK-based company that specializes in the manufacturing and wholesale of pop culture-inspired consumer products. ‘’We are very focused on bringing some of the best heritage … [Read more...] about Heathside Trading Selected for Teletubbies and Strawberry Shortcake Collectables
Panini Aims to Give All College Athletes Their Own Trading Card
By Gary Symons TLL Editor in Chief Panini America has the ambitious goal of creating a trading card for every college athlete who wants one. Panini is a top player in the sports and entertainment collectibles category, but even for them this is a tall order. The idea is to create a new platform to engage and benefit NCAA athletes with a dedicated platform for Name … [Read more...] about Panini Aims to Give All College Athletes Their Own Trading Card
Corkcicle and KFC Collaborate on ‘Finger-Lickin’ Good’ Drinkware
By Allison Watkinson TLL Reporter KFC has launched a licensing partnership with Corkcicle for a limited-edition collection of temperature-controlled drinkware products. Inspired by the KFC brand's logo and fried chicken menu items, the licensed Corkcicle collection features three product designs including a Cruiser tumbler, a leakproof Canteen and an Ice Bucket. The Cruiser … [Read more...] about Corkcicle and KFC Collaborate on ‘Finger-Lickin’ Good’ Drinkware
Hurley And Logan Tay Sparkle with Exclusive Jewelry Collaboration
By Allison Watkinson TLL Reporter The Hurley lifestyle brand has announced an exclusive licensing collaboration with the jewelry designer Logan Tay. Logan Tay is a jewelry design brand that focuses on creating pieces with ocean-inspired accents such as pearls, seashell detailing, simple beading, layered colors and gold charms. The licensing partnership between Hurley and Logan … [Read more...] about Hurley And Logan Tay Sparkle with Exclusive Jewelry Collaboration
Sunway Resort x MFA Boston Offer Hokusai Gift Collection
By Gary Symons TLL Editor in Chief The Museum of Fine Arts, Boston, and Sunway Resort Hotel are offering a 'Lunar Masterpiece' gift box inspired by the legendary artist Katsushika Hokusai. The luxury hotel's limited edition Lunar Masterpiece gift box features a reimagining of Katsushika Hokusai’s renowned woodblock print, “Lilies,” a piece from his untitled series known as … [Read more...] about Sunway Resort x MFA Boston Offer Hokusai Gift Collection
S’well and Crayola Collaborate on Colorful Water Bottle Collection
By Allison Watkinson TLL Reporter Crayola and S'well have launched a licensed reusable water bottle collection inspired by colorful Crayola crayons. The limited-edition Crayola x S’well collection includes seven Original bottles and three Traveler bottles in an assortment of Crayola-inspired solid colors and multi-colored patterns. "We are thrilled to partner with Crayola, a … [Read more...] about S’well and Crayola Collaborate on Colorful Water Bottle Collection