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Metaverse Licensing Deal Takes Hungry Fans Into the Wendyverse

By Gary Symons TLL Editor in Chief First it was Heineken’s digital beer, and now it’s Wendy’s virtual cheeseburgers. The fast food giant Wendy’s teamed up with Meta for the grand opening of the Wendyverse… . . . read more

Batman NFT Collection Released in a Dark Knight for Web 3.0

By Allison Watkinson TLL Reporter Warner Bros. Consumer Products and Palm NFT Studio have launched their latest project: The Bat Cowl Collection, consisting of 200,000 unique, 3D-rendered Batman cowl NFTs. Each NFT in the licensed… . . . read more

Metaverse Licensing: Narcos Enters the Metaverse Through Innovative Licensed Storytelling Project

By Allison Watkinson TLL Reporter The metaverse world builder Everyrealm and entertainment producer Gaumont, have announced a licensed collaboration called Narcos in the Metaverse. The story-telling innovation Narcos in the Metaverse, is a social, web3,… . . . read more

Environmentalists Call on Licensing Industry to Adopt Sustainable NFT Programs

By Gary Symons TLL Editor in Chief Environmentalists are demanding corporations stop working with any NFTs that are linked to cryptocurrencies using Proof of Work systems. According to backers of the Change the Code, Not… . . . read more

Sports Licensing: Fanatics Gets In The Ring With WWE

Sports collectible giant Fanatics has entered into a long-term, multi-channel licensing deal with WWE. The deal will provide the world’s premier wrestling federation with a wide variety of opportunities across all of Fanatics’ platforms. WWE… . . . read more

NFT Licensing: Jazwares Wins Master Toy Deal With World of Women

By Allison Watkinson TLL Reporter Jazwares has announced a multi-year, global master toy and collectible licensing agreement with World of Women for a diverse NFT collection. World of Women consists of over 10,000 one-of-one randomly-generated,… . . . read more

Metaverse Licensing: Heineken Brews World’s First Virtual Beer

By Gary Symons TLL Editor in Chief This has got to be my favorite metaverse licensing story so far. The brewing giant Heineken this week has launched its first virtual beer, Heineken Silver, in a… . . . read more

NFT Licensing: Acura Builds Virtual Showroom in the Decentraland Metaverse

By Gary Symons TLL Editor in Chief Luxury car company Acura says it will release the 2023 Integra by building a showroom in the metaverse and releasing an NFT. Acura’s new metaverse showroom will open… . . . read more

Warner and Cartamundi Release DC Hybrid Trading Cards With NFTs

By Allison Watkinson TLL Reporter Cartamundi Group and Warner Bros. Consumer Products have launched a new line of licensed DC Hybrid Trading Cards by Hro. The new program combines physical cards with collectible NFTs. Founded in… . . . read more

Sports Illustrated Partners With OneOf For NFT Collection

By Allison Watkinson TLL Reporter OneOf, an NFT platform for music and sports, has officially launched the Legends of the Gridiron NFT collection in partnership with Sports Illustrated. The licensed NFT collection is available for… . . . read more