By Gary Symons TLL Editor in Chief At its heart, the entire entertainment industry is based on the work of human content creators, be they musicians, artists or writers, but that relationship is now threatened by the advent of Generative AI. That's the view of the International Confederation of Societies of Authors and Composers (CISAC), which has just released a study … [Read more...] about CISAC Study Predicts Human Creators Will Lose Revenue to Generative AI
Europe
Caffè Borbone Introduces Licensed Baileys Cappuccino Capsules
By Allison Watkinson TLL Reporter Caffè Borbone is launching new Baileys-flavored cappuccino capsules as the latest product for the two brands' ongoing licensing partnership. Designed to work with Nescafé Dolce Gusto machines, the co-branded cappucino capsules combine the classic flavor of Baileys Irish Cream with Caffè Borbone's traditional Italian coffee … [Read more...] about Caffè Borbone Introduces Licensed Baileys Cappuccino Capsules
The Elf on the Shelf and Quick Milk Launch Festive Holiday Treats
By Allison Watkinson TLL Reporter CFR Management Services has partnered with The Lumistella Company to launch licensed Quick Milk products featuring The Elf on the Shelf. The licensed product range includes three flavors of Quick Milk Magic Sipper Straws and Choc Chip Cookie Bake Mix jars that feature The Elf on the Shelf character and brand logo. The flavors … [Read more...] about The Elf on the Shelf and Quick Milk Launch Festive Holiday Treats
Sky Castle Toys and Jazwares Partner on Sticki Rolls Brand Expansion
By Allison Watkinson TLL Reporter Sky Castle Toys has signed a multi-year partnership with Jazwares to expand its Sticki Rolls brand across North America and Europe. “Jazwares is an ideal partner for Sticki Rolls, with its proven track record of scaling collectible toy brands and its strong global distribution network,” said Sky Castle Toys president, Josh Loerzel. … [Read more...] about Sky Castle Toys and Jazwares Partner on Sticki Rolls Brand Expansion
Swizzels Signs Brigit’s Bakery for Licensed Love Hearts Bus Tour
By Allison Watkinson TLL Reporter Swizzels has launched a licensing partnership with Brigit’s Bakery for a Love Hearts-themed Afternoon Tea experience on Brigit’s Bakery's Afternoon Tea bus tours. Brokered by Blonde Sheep Licensing, the licensed Love Hearts Afternoon Tea bus tour will offer a 90-minute experience that features a journey to London landmarks, sweet baked … [Read more...] about Swizzels Signs Brigit’s Bakery for Licensed Love Hearts Bus Tour
MC Releases Stunning New E-Bike Inspired by Volkswagen
By Gary Symons TLL Editor in Chief Volkswagen and MC E-Bike have released a new, retro-styled e-bike, inspired by Volkswagen's 'Bulli' minivan. With an iconic retro design and state-of-the-art e-bike technology blended into a revolutionary fusion: The officially licensed Volkswagen Bulli Bike blends a sharp retro design that conceals state-of-the-art e-bike … [Read more...] about MC Releases Stunning New E-Bike Inspired by Volkswagen
Luxe Launches First Fragrance for Khloé Kardashian
TLL Staff Khloé Kardashian has entered the fragrance industry with the launch of her first signature scent, XO Khloé. The new fragrance was created in collaboration with Luxe Brands. It debuted in late November at Harrods in the UK and will launch in the U.S. on December 1, exclusively at Ulta Beauty. Described as a deeply personal project, XO Khloé was … [Read more...] about Luxe Launches First Fragrance for Khloé Kardashian
Unisnacks and Cloudco Launch Tropical Care Bears Beverages
By Allison Watkinson TLL Reporter Born to License has brokered a licensing partnership between Unisnacks and Cloudco Entertainment for a Care Bears-inspired Kato beverage collection in the UK. The Kato beverage collection will include seven fruit-flavored drinks that are designed to match with different characters from the Care Bears brand. The flavors featured in … [Read more...] about Unisnacks and Cloudco Launch Tropical Care Bears Beverages
WildBrain CPLG Wins Global Contract to Represent Peugeot
By Allison Watkinson TLL Reporter Wildbrain CPLG scored a huge win, being appointed the global licensing agency for the massive French brand Peugeot. Most people outside of Europe know Peugeot best for its automotive brand, but the 210-year-old company is also a leading producer of many different products. Wildbrain CPLG was engaged by parent company … [Read more...] about WildBrain CPLG Wins Global Contract to Represent Peugeot
TLL’s November Licensing Roundup
Yellow Submarine Celebrated With Pure Silver Collectible Precious Sound and B.H. Mayer's Kunstprägeanstalt have teamed up to release a limited-edition, solid silver Yellow Submarine collectible inspired by the iconic film and song. The agreement for the licensed collectible was brokered by The Beatles licensing agent, Bravado International. Crafted from one ounce of .999 … [Read more...] about TLL’s November Licensing Roundup