The world’s most famous golf course, St. Andrews Links, has signed up with The Point.1888 as its brand extension partners. The news comes just weeks after the brand licensing specialist added Williams Racing to its growing… . . . read more
Artist Maureen Claffy Signs With 2020Brands
April 28, 2021
2020Brands announced this week it will be representing popular Chicago-born artist Maureen Claffy, who produces large scale, mixed-media modern art that speaks to the soul. “Her work pairs reverence for what spiritually connects us—family, love—with… . . . read more
WildBrain Lands European Deals For The Boys, Outlander and Cobra Kai
February 12, 2021
WildBrain CPLG has secured a wave of cross-category licensees in Europe for a trio of Sony Pictures hit TV series; The Boys, Cobra Kai and Outlander. The Boys is a superhero series with a twist, in… . . . read more
Poetic Brands Gets Artsy With Britain’s National Gallery
January 12, 2021
In response to a growing interest in art in the licensed fashion sector, specialist apparel licensee Poetic Brands has teamed up with Britain’s National Gallery, which houses one of the greatest collections of paintings in… . . . read more
Legal
Licensing Litigation
May 5, 2017
The good, the bad, and the weird concerning legal spats in the licensing industry.
Featuring: Disney, Iconix (versus New Era and its partners), an NBA prospect, Benihana, and more…
WORLD OF LICENSING
Retail Sales of Licensed Wearables Up in Every Territory in 2015
September 9, 2016
Wearables is a bellwether of the overall licensing business—not just due of its size, but also because it provides an outlet for so many of the industry’s most important property types…
TLL Survey
Apparel Fuels 3.1% Growth in U.S./Canada Fashion Licensing—Global Growth Is Even Higher
July 18, 2016
For all of its challenges, the fashion licensing industry continues to post strong sales in the U.S. and abroad. Global retail sales of licensed fashion goods totaled…
MUSIC LICENSING
Lucky Brand Joins Bands
October 9, 2015
With its recent deal to develop a national apparel and accessories program around classic rock bands KISS, Journey, Def Leppard and…